This swing could be yours

Break 85 series | Better Golf & Coaching


If you’ve already shown the athletic ability to get to 90 or threaten that score, then it's highly likely that we can help you improve your swing quickly to the point that you’re in the low 80s. The question is, how quickly and easily?

Here is a swing that will get you below 85 on a regular basis. Add short-game skills, some feel and control on the green, and good game management, and you’ll go a lot lower.

You can break 85

If that’s a golf experience that appeals to you, then please don’t wait. Start the journey to hitting even better golf shots.

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Fix that frustrating iron miss and let the good times roll on your approach to the green.

Get the fundamentals right BEFORE you start investing in equipment solutions.

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Simple yet effective improvement centers around putting!

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Walk the fairway to better golf alongside those closest to you.

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Wedge play presents many different challenges and it’s possible to enjoy them all.

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A powerful swing requires full rotation without excessive side-to-side movement.

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Add confidence and versatility to your tee shots.

Odyssey’s Triple Track Technology makes the most difficult aspects of putting a whole lot easier.

Hit your spots in the bunkers and make more sand saves.

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Quieten your lower body in the bunkers and make some noise amongst your fourball.

Strings attached

Want to add some fun and strategy to your next round with some friends? Just add string.

Get fitted for a set of irons that take your approach play to new heights.

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Play it forward

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Increase your ball speed, smash it further than ever and enjoy data-driven delight.

An effective way of reducing the fear factor and playing your natural game, even in nervy moments.

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It just feels better

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A better approach

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Weigh it up

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Golf ticks all the boxes when it comes to real connection, health and happiness.

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Designed for difference

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All about the grind

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Add a spin machine to you ...

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Beware: This wedge bites

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Now you have it, don’t waste it.

What’s YOUR benchmark score for the par 18 challenge?

Play a ball with a cover that complements your game.

Front to back, sweet to fat.

How balanced and reliable is your wedge shot technique?

Find your ball compression sweet spot to take your game further than ever.

Feelings matter as much as the result.

There are many types of shots you can play around the green. Make sure you’re using the right tool f...

Beneath the layers lies a ball that performs just how you want it to.

Two of the main reasons it’s so important to be able to scramble effectively.

The answer seems obvious.

Dimple-count affects ball flight. Count on a ball that’ll raise your game.

Surprise everyone.

What do you want?

Set a target.

Special moments with love ...

Make extra special golfing memories with the people you care about most.

Choose how you want to feel.

Quality time with golfing ...

Get your child into golf and double your enjoyment of the game.

Every step counts

Sometimes small steps add so much joy.

Make the game more specia ...

When your child gets into the game, you get a special new playing partner.

Turn 18 dreams into reality.

Another connection

Use golf to build your connections.

Experience the difference

Small fitting adjustments can make a big difference to your playing experience and performance.

Golf with your family

Like going for a nice family walk, but with added fun.

Build stronger connection ...

In a world with endless digital distraction, golf is a great way for families to bond.

Your reason to play is?

What do you enjoy most about the game of golf?

Grow in confidence

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More distance. More fun. Lower scores. You can have it all!

Grind it out

There’s a reason someone has ground it out for you.

Help build our network

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More friendship and fresh air. Less screen time. Revel in the joys of junior golf.

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What if it is the tools that should be blamed?

Retirement can be shared

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Banish those thoughts of inferiority - you’re good enough!

How does it look?

Does your short game lack bite?

Help us grow the game

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Turn dreams into plans.

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Some challenges for your fuller wedge shots?

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Good lag putting is essential to shooting lower scores on par 3s.

Hybrids offer an easier way to cover longer distances, but should you replace your long irons?

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Helping faster swings go ...

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Missing the green on a par 3 doesn’t have to mean missing out on par.

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Shape your game

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You could play the same par 3 hole ten times and face ten completely different shots.

Enjoy the journey

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By approaching your set of clubs as a group of yardages we can help you fill any distance gaps.

Finding your improvement ...

By having a clear picture of where you are right now, we can help you play better golf in the future...

Fit for more fun

Experience more exhilarating moments on the greens by playing with equipment that fits you.

Time for golf

Many leave the game because they don’t have several hours to play a full round, but that’s not the o...

The vertical gear effect produced by this face strike location is a real distance killer.

Knowing your carry and total distance, and what the difference is, make game management a lot easier...

Getting ready to tee off ...

Some ideas to keep your children active and golf-ready for PGA Jr. League.

Changing perceptions

The all-new Odyssey Tri-Hot 5K changes what we thought a blade putter could do.

A stubborn challenge

This problem shot is one of the main reasons golfers leave the game. But it doesn’t have to be that ...

Knowing your short-game score will help us to improve your overall score and playing experience.

Developing good people

At PGA Jr. League, we develop children into more than just good golfers.

Your club face strike pattern could be the key to us removing the hook shot from your game.

Struggling with three-put ...

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Golf for better health

Golf has an important part to play in our modern health and wellness culture.

Feels like nothing else

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Why PGA Jr. League?

More like, why not PGA Jr. League? Children learn important life lessons while playing the great gam...

If a stubborn slice is ruining your experience, we need to assess whether horizontal gear effect is ...

We can use your dispersion patterns to increase the number of fairways and greens you hit.

Golfing as a family

Parenting commitments don’t have to spell the end of golf as a pastime. In fact, family is a great r...

Here’s a scoring benchmark for your game that’s a lot more useful than ‘greens hit in regulation’.

Line it up with confidenc ...

When it comes to putter alignment, your eyes can’t be trusted. That’s why Odyssey created the new 2-...

The “gear effect” could make a 20-yard difference to your drives.

We’re in this together

The values of the PGA Jr. League help to keep our community strong.

Push your limits

If you’re generating enough speed and distance but are looking for added workability in a compact pa...

We’re here to help assess your back strength and get you strengthened and conditioned.

Too much spin, too little ...

If you’re generating high swing speeds but too much spin, you’re not going as far or as straight as ...

We’re here to help assess your chest strength and get you strengthened and conditioned.

Say goodbye to tee-box sl ...

You don’t have to struggle with that stubborn slice anymore. The new Callaway Rogue ST MAX D Driver ...

We’re here to help assess your glute strength and get you strengthened and conditioned.

We’re here to help assess your core strength and get you strengthened and conditioned.

All golfers will find som ...

If you want the best combination of distance and forgiveness you can get off the tee, the new Callaw...

There are no shipping delays on better golf. An improved playing experience is always ready to order...

It’s all connected

With the right strength and conditioning plan, you can really go the distance. Control your shots, r...

Let’s take a look at what is available to add to your better golf “shopping cart”, right now.

Squat for distance

The squat is one of the many exercises that will improve your control and power to get the distance ...

New, fitted golf clubs are important, but the swing that your equipment fits into is even more so.

More power, less effort

With the right strength and stabilizing exercises, you can hit the green more often. Let us help you...

What a way to stay active

If you’re measuring steps, then there’s no better pastime than golf.

Strengthen, stabilize, su ...

Go further with the correct strength exercises. You’ll find yourself hitting more greens and reachin...

Take our putting benchmark challenges and find out.

Golf is perfect for famil ...

Golf is the greatest pastime for anyone who wants more quality family time.

Exercises with medicine balls won’t only make you stronger, they’ll improve your swing power and can...

You need to practice SMRT techniques to look after your muscles and add 24% to your clubhead speed.

Going the distance off the tee is important, but going the distance on the green is essential.

Let them play

Save your child from the smartphone.

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Share great moments

Great social experience are so important for wellbeing.

The smallest club in your bag can have the biggest impact on your game.

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Go for it!

Fairway woods and hybrids might seem more difficult to strike cleanly, but once you know how, it wil...

When it comes to the healthy physical development of your child, the choice between sitting and swin...

Don’t neglect the stretch. With the right strength and stretching plan you can add up to 24% to your...

Golf gives children the ideal environment during their prime socialization years.

Take advantage of the benefits that hybrids offer by using the correct setup and technique.

To get your ball further down the fairway, avoid injury and increase your clubhead speed by up to 24...

Golf offers children all the fun they get from video games, and so much more.

While fairway woods do present a challenge to your technique, we’re confident that you’re up to it.

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Children are spending up to 4 hours a day looking at screens. It just so happens that a round of gol...

Fairway woods offer extra distance that can transform your long game, but are you struggling to make...

If you want to increase your clubhead speed by 24%, you should include upper body strength training ...

Gandalf speaks

Here’s a man who really cares about how to improve your life with a hybrid built like no other.

We always knew that a fitting was important. Now we know, because of launch monitor data, just how i...

The Golf Matrix

AI & super computers, space-age materials, robotic design; the Callaway Epic Super Hybrid is science...

If the clubface isn’t square at contact, then the golf ball is knocked off its spin axis.

Did you know that different model golf balls will respond differently to exactly the same contact?

Your clubface and golf ball are in contact for a fraction of a second. Your ball flight is decided h...

An Epic Improvement

A Super Hybrid built like no hybrid we have ever seen before.

With poor posture, your accuracy, strength and power are reduced and your risk for pain and injury r...

Have you tried a round on ...

A good way to prepare yourself for the variety of challenges during a round.

Do you want more control?

Designing a wedge that allows chips, pitches, sand, ½, ¾ and full wedge shots from all lies to have ...

You know where you want to be. Is the shot shape that important?

Co-ordination of different muscle groups allows you to pivot properly and transfer energy on your do...

One rung at a time. All the way to the top.

Your latissimus dorsi muscles have the largest surface area of all your muscles and are responsible ...

Master up and downs

Here’s why getting better at scrambling is especially important for amateurs.

How do they do that?

How have Callaway added distance control to every wedge shot with the same club?

Percentages that don’t lie. Facts to help you.

Mobility in your shoulders and thoracic spine, as well as strength in your shoulders and core, will ...

With the right stretches and exercises, your hip flexors can help you get the most out of your game....

World of wunder

Jonny Wunder takes the Callaway JAWS Full Toe Wedge out for a test-drive on different wedge shots.

Get comfortable with the ...

Make it easier to respond positively to challenges during a round.

To avoid injury, improve mobility and increase strength in your pivot, you need to do the right stre...

If one is your ball flight, then here are some options.

So what’s so magical about the number 17?

When your hamstrings and surrounding muscles are strong, flexible and stable, not only will your gam...

The ultimate spin machine

The new Callaway JAWS Full Toe Wedges combine four technologies to generate unparalleled spin on any...

What could you improve to ...

Add more value to your practice by choosing a skill to make the primary focus of your range session.

Strengthen your golf swing and get more distance by strengthening your core and your backswing pivot...

Further education is required and handicaps tumble.

Beyond golf

As humans we need connection. Let’s make sure that your golf game and relationships are equally stro...

While loft impacts your launch angle and distance, there’s more to it than just the degrees of loft ...

Get your head in the game

Make sure you’re getting the most out of your life by looking after your physical and mental health ...

When it comes to getting you further down the fairway, there are a number of areas we can exploit.

The role of your posterio ...

Your core and posture impact your hip rotation and therefore your swing accuracy. Start with an asse...

The gift that keeps on gi ...

Improve more than just your swing. What are you waiting for? Reap the benefits golf has to offer.

Larger hitting zones are making it easier to increase your smash factor. Find out why that matters f...

How much do your hips rot ...

Your ability to keep your club on plane is hugely dependent on your hip rotation ability. Start with...

There’s a way to improve your control around the greens without changing your swing or setup.

More than just a game

Get the most out of your life and your health with one of the best games in the world. Don’t wait an...

While longer drives can shorten your approach and improve your playing experience, being on the fair...

A major power source is y ...

Add yards, clubhead speed and accuracy by simply improving your hip action. Get started on your jour...

The correct lie angle is important for all your clubs, but it’s critical for your higher-lofted scor...

Test yourself

The technology works. But will it work for you? How much could it improve your experience?

All over the show?

Understand the laws and make it all so much easier.

More scoring options

From anywhere inside the scoring zone, there’s a wide variety of potential shots to play. Are your w...

Sometimes you can feel it

Influence the hands, and you influence your putting experience.


The numbers on the sole of your wedges don’t tell the full story.

Get a grip on the problem

Sometimes better golf is literally just in your hands.

We want to change your golfing experience and enjoyment. Each hole starts at the tee. So let’s start...

Odyssey Gamechanger

The biggest cause of missed putts by most amateur golfers can be resolved.

Making it harder

The art of golf; the journey to better; more enjoyment. There’s a path to them all.

The sweet spot is part of the solution, but there’s another major factor in your tee-shot efficiency...

Do you know how difficult golf is, if off the tee you’re barely reaching 215 yards? You do?

The simple ideas

If you can see it, you can believe it. That’s powerful. That’s better.

Not ‘right’ from the off?

How many holes must be spoiled from the tee? One factor causes most of the problems.

How efficient are you? How many yards do you generate from each mph of swing speed?

Break it down to break 10 ...

When trying to break 100, taking more shots with clubs that you are more comfortable with is a bette...

The average LPGA Professional translates what is the same swing speed as a regular golfer into a lot...

Isaac Newton allegedly lay about under a tree. We invest in balancing the physics of four factors fo...

Here are some simple exercises to bring home an understanding of what impacts feel, rhythm, and spee...

Inside and out

Go the distance. Look after your rotator cuff muscles to hit the ball further and get more out of yo...

Simplicity rules

Breaking 100 becomes a lot easier when your wedge play is more efficient.

Rise to the occasion

Make sure you’re doing the right rotational exercises to protect your and strengthen your shoulders ...

Smallest club, biggest im ...

The humble putter has the power to take you into the 90s.

Golfers swinging under 85 mph with their driver should please come and see us.

Accuracy is everything

With the right exercises you will lower your scores on the golf course and reduce your risk of injur...

Ignore "par" and break 10 ...

Across 18 holes, carding 9 bogeys and 9 double bogeys gets you to 99. Say no to “par pressure”.

The right rotation

Keeping your rotator cuff and surrounding muscles stable will help you reach more greens and play be...

Why shaft matters

Get your shaft weight right and timing could come easier.

Numbers that tell a story

Three numbers that tell a story and directly impact your enjoyment and performance on the course.

What really matters

There’s something more important to distance than clubhead speed.

A second scorecard you sh ...

Do you know your ‘short-game score’? It could help you lower your overall score.

Let’s blow up a myth

It’s time to blow up one of the biggest myths in golf.

Could shorter be longer?

A shorter shaft could make it easier for you to square the clubhead.

How do you approach appro ...

"Greens in regulation” is an important number, but there’s another number that could be even more us...

A number worth knowing

It’s simple. The more fairways you find, the better your playing experience. But do you know the ave...

You really are 1 in 1,000 ...

You don’t suffer with a car seat that makes driving more difficult. Find your ONE.

What would you rather hav ...

A fitting decision that could transform your tee shots.

Many golfers fall into traps set by course designers when they go flag-hunting. But there’s a way to...

The slowest but best

In a fast-paced, frantic, friends-on-facebook world there’s a slower and better social network.

Is your shaft cutting you ...

If you often fall short of the distance you know you’re capable of, the problem could be the piece o...

Freedom to shape your sho ...

If you’re looking for increased workability from tee to green, you’ll really enjoy the Callaway Chro...

Teeing the ball up too high and not using the tee box properly might not seem like a big deal, but i...

Play 9 with us

There’s yet another reason to come and play-9 with us.

Are your irons pushing yo ...

You set up perfectly and pulled off a great swing, yet you still pushed it and missed the green. The...

A forgiving nature

Callaway APEX Pro 21 Irons change the game for the best ball strikers.

Fulfill your distance pot ...

Aggressive swings that need extra assistance reducing spin on full shots need the new Callaway Chrom...

Coming up short is a common problem on par 3s. But when you change your club selection and aiming st...

Our mission in life

Play-9 with us and a whole new world opens up.

No excuse not to

If you’re a good ball striker you should try forged irons. If you feel you can’t because you want he...

Is your driver working fo ...

Many golfers are losing distance off the tee without even realizing it. Are you one of them?

Your new lucky charm?

With this much quality at your disposal, you can make your own luck. The new Callaway Chrome Soft Tr...

For so many of us, par 3s are where it all goes wrong. Here are three steps you can take to change t...

Discovering Love

We’re here to nurture the greatest love affair you’ll ever experience.

Making them your putting partner for 9 holes is more likely to inspire them to take up the game than...

Is it really your fault?

These two fitting aspects of your setup can make your long irons much easier to hit.

What an experience

Design that allows a tungsten weight to change the game in forged irons brings the thrill of ‘feel’ ...

Everyone wins

It was inevitable that forged irons would become available to more golfers and that performance woul...

Yes, you can!

Golf should be a joy, not a constant struggle. You can experience better. Here’s how.

This changes everything

Shooting in the 80s? Then we have a plan you’re going to want to hear about.

Your iron fitting checkli ...

Once we check off these three items on your fitting checklist, you’ll be hitting better iron shots a...

The 20-hour plan

In just 20 hours, you could be shooting lower scores and have more fun on the course.

How good would it feel?

Performance variables are a means to an end. The real achievement is how much more enjoyable your go...


Here’s a fun alternative playing format that will help you improve inside the scoring zone.

A smarter approach to bet ...

Playing with the latest iron technology is only the first step to hitting better approach shots. The...

It’s only a matter of tim ...

It’s not a question of “if” you could achieve a better playing experience, but “when”. And an assess...

A fun and full playing experience on the golf course that takes less than an hour. It is possible.

Plenty of fish in the sea ...

With so many iron fitting options available, it may seem impossible to find your perfect match. But ...

What do you want to achie ...

One of the best ways to identify how you can improve your golf game, is to come in for an assessment...


You can treat tee boxes like a suggestion rather than a rule.

Feelings matter more now

The world is more than ever about the people and the games we love. What will help deepen your love?

Making square contact eas ...

By making sense of these two crucial fitting components, we’ll sort through the options and find you...

Wealth is playing togethe ...

Golf can connect generations and keep families strong.

Real wealth is beyond str ...

Fairways, friends, and fresh air. That’s a better life. That’s real wealth.

How’s your separation?

Being able to properly ‘separate’ your upper body and hips during your golf swing helps you hit long...

How’s your separation?

Being able to properly ‘separate’ your upper body and hips during your golf swing helps you hit long...


We’re here to help you stay on track and reach new levels of enjoyment and scoring.

The dimensions of distanc ...

Once we know the answer to these questions, you’ll have the perfect distance package.

Discover new parts of the ...

Finding the fairway from the tee box is about fine margins at impact with your driver.

Why your mobility matters ...

When your kinetic chain is strong, your energy transfer is better, and your swing is more powerful a...

We can use two specific phases of each hole to benchmark your game, lower your score, and improve yo...

Why your mobility matters ...

When your kinetic chain is strong, your energy transfer is better, and your swing is more powerful a...

Find your ideal spin rate ...

Backspin generates lift for your golf ball, but how much is too much for you? 

A tale of two golfers

Which of these two golfers do you think drives the ball longer and more accurately?

Mobility for more smash

Increasing your pelvic mobility can help you hit a higher smash factor more consistently.


Here’s how we’re going to help you achieve your goals and play better golf.

Mobility for more smash

Increasing your pelvic mobility can help you hit a higher smash factor more consistently.

One change for longer dri ...

It is possible to drive the ball further without increasing your swing speed.

There’s so much to gain

This small driver improvement could help you take a shorter club on your approach.

More power is a process

To develop your golf swing’s full power potential, you need a strong foundation of mobility.


What part of your game would give you the most joy if you improved it?

The golf of your dreams

Golf should be a source of joy, not misery. You can play the golf you dream of, and we can help you ...

The golf of your dreams

Golf should be a source of joy, not misery. You can play the golf you dream of, and we can help you ...

Why your launch angle is ...

Looking for a 250 yard+ tee shot with an average swing speed? Launching it higher will help. But how...

Your best golfing year ye ...

This fitting component could be the foundation for making your golfing New Year resolutions a realit...

The importance of retirem ...

You create a financial retirement plan for a reason. But, what’s the point if you don’t get outside ...

Four tips

Breaking 90 means loving your wedges and mastering four particular shots.

Technique and equipment

Your putter should be your magic wand. There’s one more club that needs the magic dust.

Take on any lie

Here’s a fun way to improve your stroke play from tricky lies.

Have you got time?

If you’ve spent many years playing recreational, social golf, shooting in the low 90s, then how good...

No excuse

Where should your priority be when you think about ‘distance gapping’?

Get tested

We want to help you hit more good shots. You’ll enjoy the feeling of solid contact more often.

Don’t go faster

In fact, we would rather you went a little slower and tried to emulate the LPGA Tour. Your experienc...

Save them

Too many people are working from home and failing to disconnect digitally, to really connect with fr...

Eyes on the prize

If you want to break 90, then that’s the prize. Do not be diverted.

You don’t need 4 hours

Par 18 is a great game to play with friends, and it will definitely sharpen you up.

Swing and performance

If you want a golf swing that has you looking good and threatening 80, then

Escape, first time

We’re going to help you play those tricky winter lies.

Don’t change speed

What if we could add 41 extra yards to your tee shot without you swinging the slightest bit harder?

Is the fairway dead?

We keep reading that the fairway wood is dead, but it's not even a relevant debate.

Everyone is different

If you think that over a 1,000 variations of any single golf club is a lot; how many variations of ...

“We” time matters

We have had a tough, stressful last 12 months. You must make sure that you have balance in your life...

Different scorecards

You know that on every round, you ought to create two additional scorecards?

Change your thinking

We allow the wrong swing thoughts on the tee. If you want to break 90, think again.

Let’s hit the slopes

Playing from sloped lies is always awkward, but it doesn’t have to mean dropping shots.

Strength not required

Golf is a game of technique and timing. We’re looking for ladies who want to have a game that gets t...

What is Hale Irwin taking ...

We can all see the impact of age on tee shot performance. It can be dramatic. Yet Hale Irwin’s stati...

Think again

Hybrids emerged at another time when a #5 iron wasn’t a #3 iron in disguise.

It’s difficult enough

Hitting at a small target from a distance is already difficult enough. It could be easier with no ef...

Your set make-up matters

In one of the most important parts of the game, most golfers place themselves at a disadvantage.

What’s your plan?

If you want to break 90, then how are you approaching each hole? Here are some thoughts.

Break free!

Don’t get stuck in the mud this winter.

Four friends wanted

If you’re shooting low 90s / high 80s, then it's time to get below 85 most times, and even threaten ...

The best thoughts

Do you think or believe that you’re worth it?

Surprising data

Several studies around the world by different organizations have produced some startling tee-shot pe...

It’s a lie

Why do they mislead us? Why not have a ‘truth’?

Spread the love

More than ever this year, if you play golf, you know what a real gift golf is to you. In fact, is th...

Just looking at this

A happy image that disguises frustration caused by a simple equipment error.

Another factor

It’s not just the loft and center of gravity that impact your launch angle.

One factor to fix

One factor has the largest impact on your ability to sink putts in the 8 to 10-foot range.

What do you most need?

Four models of a driver can all create different launch angles.

Callaway X-Forged release ...

A new release from Callaway Golf offers better players, the looks, feel, and feedback they demand, b...

What’s the problem?

Why is there such a big gap between the number of flat 10-foot putts a Tour Pro sinks and the number...

It works for you?

The laws of physics demand that we make sure the launch angle and spin rate of your golf ball maximi...

How many would you sink?

Here’s a putting skills test you should challenge yourself with on a regular basis.

You’re an individual

There is nowhere that your DNA is more apparent than on the tee box.

Better balance, better go ...

There’s a very good reason for the strange looking poses in yoga.

Land where you aim

You don’t have to aim left to accommodate your persistent fade. This new driver is going to help us ...

Improve your golf and bri ...

Morning work commutes can now be replaced with an hour in the fresh air improving your golf and havi...

Find YOUR flex

One manufacturer’s ‘stiff flex’ shaft is another manufacturer’s ‘regular flex’ shaft. So how do you ...

You don’t have to ‘work w ...

Being in the fairway is great. Being further down the fairway is better. This new driver helps us ge...

The breath matters

Here’s a way you can increase oxygen and blood flow to your muscles, for a stronger, more consistent...

What a way to start your ...

Your golf no longer needs to be confined to your weekend.

Take control of scary sit ...

Knowing your dispersion patterns frees you up to approach a daunting hole with more confidence.

Take on any challenge

When you know your dispersion patterns, it becomes so much easier to navigate a new golf course.

The effects of gravity

Even when lofts are equal, CoG has a big impact on the type of ball flight you’re getting.

Tackling the “fore right” ...

A new driver that’s going to help us straighten out your tee shots and put you in the fairway.

Going deeper into strengt ...

For golfers looking to take their game up a level, muscle strength endurance is key.

Mind the gaps

Fill the gaps in your schedule with joy and better golf at one of our practice clubs.

What loft irons should yo ...

With so many iron loft options now available, you need some direction before making a selection.

Remove the big miss

New equipment that’s going to help us take the push and slice out of your drives.

Improve your odds

Knowing your dispersion pattern will help you negotiate the course a lot more successfully.

More time for golf

If you’ve recovered time by working from home, our practice clubs are the perfect fillers.

Golf is a game for all

What does it mean to be ‘a golfer’?

Save shots without alteri ...

Understanding your dispersion pattern can have an immediate impact on your club selection and aim.

What is a #7 iron?

There are big iron loft differences between manufacturers. That has implications for your game.


The shift to competition is a make-or-break phase of a junior golfer’s journey. Parents have a massi...

The practice green is one of the most important areas for children starting golf.

We want to make an introd ...

If you need any of: removal of a slice or fade; or an easier golf game; then please meet our new fri...

It’s in the hips

Your hip flexors help you tilt and rotate your hips during the golf swing but they don’t like extend...

It's time to slow down

Golf is the perfect counterbalance to the pressures of modern life.

Keeping FUN at the core

Golf is a game for all of us to enjoy, for life.

Keep moving

Staying active is good for your body as well as your golf swing.

Tried the par-18 challeng ...

This fun challenge is a great way to improve your wedge play skills.

Teeing it up

Don’t underestimate the importance of teeing up properly on par 3’s.

So many reasons why

From physical and emotional well being, to connecting with family and friends; golf has so much to o...

A richer, healthier life

Golf has so much to offer. Everyone can benefit.

Be prepared for anything

The perfect tools you need to be ready for any short game challenge. The new Callaway JAWS MD5 Raw W...

Test your distance contro ...

The 50-foot Challenge is a great way to see if your putting stroke and your putter are working toget...

This can make wedge play ...

Hitting good wedge shots without making perfect contact is possible. But there’s a catch.

All work and no play

Work often replaces golf, but it doesn’t have to be one or the other.

Your child's golfing jour ...

The most important thing is what golf means to your child. Let them have the relationship they want ...

This isn’t prime scoring ...

Seeing all par 3s as scoring opportunities is a risky game to play.

Too much of a good thing

Too much putting loft makes consistently getting the ball to the hole more difficult than it should ...

Give them more

For your children, it’s about so much more than learning golf; it’s about healthy physical and socia...

Moment to moment. Accomplishment to accomplishment. Golf is a special journey.

Greenside can be your pla ...

Many golfers get tense around the greens, but it doesn’t have to be this way.

Your short-game equipment ...

Are you making half of your round more difficult than it should be?

Sliding putts way past th ...

You might have too little dynamic loft in your putting stroke.

The perfect scrambling to ...

More spin and control from any lie. The new Callaway JAWS MD5 Raw Wedge.

Golf is healthy, too

Golf shouldn’t be excluded from the health and fitness boom.

Develop a love for the ga ...

As the parent of a junior golfer, you have a very important role to play.

Restore the rhythm

Heard of “scapulohumeral rhythm”? It helps you make a full shoulder rotation and swing on plane.

Now’s the time to get the ...

Getting your children into golf while they’re young makes skills development a lot smoother. But tha...

How low can you go?

The total number of shots during your round isn’t the only score you should be keeping track of.


Golf courses are places where joy is shared and relationships are built.

Green first, then flag

Flag hunting on par 3s is a limited approach that creates unnecessary risk.

Your wedge set

You want to be able to play every type of wedge shot with full control.

Score inside 40 yards

Take control of your short game. The new Callaway JAWS MD5 Raw Wedge.


Golf brings people together in our disconnected times.

Golf isn’t a funnel. It’s ...

A pie with FUN at its core. And it’s perfect for children.

Free your swing

With a few good habits you can improve your movement and flexibility, and free your golf swing.

Golf enriches lives

From good physical health, to a vibrant social life and stronger relationships. Golf has all this to...

The game of a lifetime

Three generations connected by golf. What an incredible opportunity!

Stop coming up short

Knowing these five distances will improve your chances of hitting the green on par 3’s.

Is this your scoring zone ...

Next time you play 18 holes, try out this benchmark challenge to see where your short game is.

Your scoring zone

So much about playing better golf and having more fun depends on this zone.

Raw performance

A new finish that gives more spin and control to any golfer. The new Callaway JAWS MD5 Raw Wedge.

Not to be forgotten

It’s not spoken about enough, but putter loft massively affects your distance control and accuracy o...

Not to be forgotten

It’s not spoken about enough, but putter loft massively affects your distance control and accuracy o...

Enriching childhood

Golf offers children positive experiences and connections for life.

Are your clubs making the ...

There are certain aspects of your club setup that can be easily changed to improve your golf.

Vokey SM8

Craftsmanship, beauty, options, in the best wedges on tour, but it’s the new design feature that mak...

How easy must it be?

Better Alignment, Better Putting.
How much better?

Counteract the distance d ...

Check out these stretches and exercises to help you reduce the distance dip that comes with age.

A game that gives childre ...

Golf offers your child the fun of gaming with the added benefits of exercise and fresh air.

Take shots off your score ...

Now is the time to make an impact on your scorecard. If we could add distance to your tee shots and ...

Hold that groove

Fresh grooves make a significant difference to control around the green. So what if your grooves cou...

Alignment and Impact

Triple Track creates perfect alignment at address. How do you make sure the club face is square at i...

How’s your energy transfe ...

Smash Factor, a measure of energy transfer, is a big part of how far you hit the ball.

How’s your swing separati ...

As we age, we can lose the ability to make this rotational separation, but here’s a great exercise t...

Golf time is family time

Golf gives families an opportunity like few other sports.

Sometimes it's not the di ...

For most of us, the pleasures of hitting a good tee shot aren’t measured just in yards. There are mo...

Out front and better

The Vokey SM8 wedges have a unique feature of their design that makes it easier to hit accurate wedg...

How easy must it be?

Why note measure just how much better you’ll be from 12 feet.

Putt it closer from dista ...

Is your putter’s lie angle creating poor contact and unpredictable roll?

The biggest carry factors ...

These two things that have a massive impact on your distance.

Improve your rotation

Muscles stiffen with age, reducing your rotational capacity. Here’s a great stretch to help keep you...

Creating lifelong connect ...

This is where golf becomes more than just a game.

Putting is great but …

If everything goes right, then there’s the chance of a glory putt, but there’s a lot of important sh...

Keep grinding

You put a lot into your short-game. You want a lot from your scoring clubs. Keep grinding with the V...

Vernier hyperacuity?

You can give your brain a better chance of aligning the ball to your target and your putter to the t...

Go the distance

What clubhead speed has to do with it.

Vernier acuity?

How do we improve the relationship between your eyes and your brain to sink more putts.

Stay limber, hit it longe ...

An important stretch for rotation.

Life skills through exper ...

The golf course is a safe and fun testing ground for children.

Driving or Putting?

We’re not sure why we hang on to some old truths when the new truth is so clear.

Fewer near misses on the ...

Face angle could be the difference between holing that 10-foot putt, or just slipping past.

There’s a reason

You buy new wedges because you want more control and more accuracy.

Long drives come in three ...

The trio of impact factors that help you go the full distance.

Many ways you can benefit

A stronger core gives you more distance on course and better movement off it.

A stronger core for more ...

Make it easier to repeat your best swing.

Now the better golfer win ...

For so long the improvements in technology have been aimed at the game improvement golfer. Now the b...

Now the better golfer win ...

For so long the improvements in technology have been aimed at the game improvement golfer. Now the b...

Added yards without added ...

Generate more power without risking injury.

Don’t waste the benefits

However much great technology you’re about to buy, have you invested in what’s needed to translate t...

Don’t waste the benefits

However much great technology you’re about to buy, have you invested in what’s needed to translate t...

A stronger core for longe ...

Generate more power with less effort.

Start their journey

Getting your children into the game early could be the greatest gift you give them.

Why finding your one is s ...

The right setup will help you experience more magical moments on the course.

The slowest but best

In a fast-paced, frantic, friends-on-facebook world there’s a slower and better social network.

The slowest but best

In a fast-paced, frantic, friends-on-facebook world there’s a slower and better social network.

Get into position

Shoulder mobility helps you swing on plane and reduce elbow strain.

The perfect outlet

Some ideas to keep your children active and golf-ready for PGA Jr. League.

It's competition time

When junior golfers move into a more competitive phase of their development, correct practice become...

Are you in your launch zo ...

A zone that’s more important than your driver’s hitting zone.

It's about more than golf

While the PGA Junior League is postponed, we have to think about the future of our children.

What were you aiming at?

Technology makes it so much easier to land on the distance mark, but doesn’t always help with the ta...

Playing to improve

Playing a second sport that complements golf can help juniors improve their golf performance.

Where are you striking th ...

Where you make impact with the golf ball has a massive impact on distance and ball flight consistenc...

Loosen up for better rota ...

Hip rotation is fundamental to the golf swing. Here’s how you can improve yours.

Playing to improve

Playing a second sport that complements golf can help juniors improve their golf performance.

Play-9 with us

There’s yet another reason to come and play-9 with us.

Could you be throwing yar ...

Two simple setup mishaps that can lead to wasted yards.

Let's make you more accur ...

Correcting your lie angle will make it easier to hit straighter shots more consistently.

Our mission in life

Play-9 with us and a whole new world opens up.

Why PGA Jr. League?

While the PGA Junior League is postponed, it’s a good time to reflect on the values that make it so ...

Chip your troubles away

In times like these, golf can be your solace.

Our mission in life

Play-9 with us and a whole new world opens up.

Make golf easier

More can actually mean more often. If that’s perfection, that’s a good thing

Take a more considered ap ...

Perfect ball striking means nothing if you don’t consider the situation.

Learning the ABCs of move ...

The more sports a child has played, the better off they’ll be when learning golf.

Why your ankles matter to ...

A stronger foundation for a better golf swing.

Why upper leg mobility ma ...

A more balanced golf swing and less lower back pain.

Let’s prove something to ...

It might be a lot of effort to be an elite level golfer. But it doesn’t take very much at all to mas...

The power of re-gripping

New grips can help increase your clubhead speed and improve your consistency.

More than how fast

How fast you swing is less important than how you transfer that speed into contact on the club face.

Different faces. But the ...

AI design for the first time in irons, has produced a set unlike any before it.

Giving you the most help

Making it even easier to consistently launch your ball high and straight. The new Callaway MAVRIK MA...

I don't want to lose out

If a slow or slowing swing speed means your approach shots need longer clubs, it’s time to take a li...

Improve your mobility

Play your best for longer.

The ‘fun’ in fundamentals

Playing outside is important for children, in general, but it is especially so when learning golf.

Distance training during ...

Get active during downtime to improve your distance when you return.

A simple question

Do you want 40 yards of better feelings?

The best thing about golf is something that can be...

Discovering Love

We’re here to nurture the greatest love affair you’ll ever experience.

A lot can happen in 2 yar ...

1mph of ball speed adds 2 yards of distance. And a lot can happen in 2 yards.

We’re in this together

Through this tough time with its restrictions and social distancing, we still have the love of the g...

Add smarts to muscle

Ping G710 irons come with multiple ways to help you play a better golf game. Great job.

Have you tried a round on ...

A good way to prepare yourself for the variety of challenges during a round.

Double your advantage

Forgiving irons are even more of an advantage when your lie angle is correct.

What a feeling!

This should result in the dream sound, time after time, after time. Technology with a little adjustm...

Master up and downs

Here’s why getting better at scrambling is especially important for amateurs.

How you can go even faste ...

Fast iron faces become even faster when you’re square at impact.

Get comfortable with the ...

Make it easier to respond positively to challenges during a round.

Clever clubhead weighting ...

But there’s another weight in your setup that’s just as important.

What could you improve to ...

Add more value to your practice by choosing a skill to make the primary focus of your range session.

Are you taking advantage ...

How to get the most out of modern iron technology.

Love your irons, all of ...

Being comfortable hitting any iron makes the game more enjoyable.

Why shaft weight matters

Get your shaft weight right and timing could come easier.

Ice cold precision

The new Callaway MAVRIK Sub Zero Driver gives the best ball strikers the control and distance they’r...

Struggling for consistenc ...

The new Callaway MAVRIK Max could be the perfect driver for you.

No more three putts

Confidence over short putts adds confidence to your whole game.

Play-9 with us

There’s yet another reason to come and play-9 with us.

What really matters

There’s something more important to distance than clubhead speed.

Distance is the real diff ...

This club’s head shape and face design are different for a reason. The new Callaway Mavrik Driver.

How’s your attack angle?

How improving your angle of attack can give you a shorter approach.

Could shorter be longer?

A shorter shaft could make it easier for you to square the clubhead.

Achieve more this year

What aspect of your game could you improve?

Discovering Love

We’re here to nurture the greatest love affair you’ll ever experience.

What would you rather hav ...

A fitting decision that could transform your tee shots.

Don’t destroy your chance ...

Most golfers have some very simple to fix bad habits that have little to do with technique.

We’ve got some tricks

Face angle at impact is 85% of golf ball direction. So how do we make it easier for you? What tricks...

Pleasure sustains

There is a real joy to discovering better results. It’s even more important than the scorecard.

Starting at the beginning ...

It’s a simple objective that we make horribly complicated.

Hope is important

Forget your experience. For too many that kills hope.

There is some thinking

Golf balls don’t have a mind of their own, but they are programmed differently.

Your desire?

How much do you crave something? How brightly does your flame of desire burn?

A mind of its own?

It might react quickly, but it doesn’t think for itself.

Many ways you can benefit ...

A stronger core gives you more distance on course and better movement off it.

Sink more wedge shots

Experience more green side thrills by adding spin and control to your short game.

A stronger core for more ...

Make it easier to repeat your best swing.

Strike it cleanly more o ...

Are your shafts the right length for you?

Added yards without added ...

Generate more power without risking injury.

Hit any target you set

The right lie angle makes it a lot easier to hit accurate shots more often.

At the core of distance

Generate more power with less effort.

Add more excitement to yo ...

The right driver shaft weight adds distance and accuracy to your tee shots.

Journey or destination?

We don’t think the argument about the importance of journey or destination is important yet.

Attack the flag

Added distance that feels better and is more forgiving. The new Callaway Epic Forged Iron.

Will it hold?

There are many aspects to a Fitting for better approach shots. Distance and accuracy are obvious. St...

There’s long, then there ...

Go longer.
The new Callaway Epic Forged Iron.

More short game spin

Loads more spin for any golfer. The new Callaway JAWS MD5 Wedge.

Now it feels better

Hitting the green feels great. Now it feels better. The new Callaway Epic Forged Iron.

Your Priority?

When you arrive at a golf club rank 1, 2, and 3 what’s most important to you

Did you get better?

If you got better in 2019, we’d like to hear your story?

Minimizing errors

We fit you to make it easier to make square contact. But when you don’t we can still help.

Spin out of trouble

Added spin from any lie. The new Callaway JAWS MD5 Wedge.

Not for most

Very few play golf to make a living. Less than you think play to win competitions. We do want to add...

The breaking point?

Club makers believe that most golfers experience a breakdown in consistency at 37 inches.

Dominate from 80 yards

Take control of your short game. The new Callaway JAWS MD5 Wedge.

Keep your mind active

Before you retire for 2019, think about this.

Think Better

First, start with the result you want. If its more magical moments, we have the answer.

Save 5 shots

Just three small steps to take to save 5 shots (possibly more) every round.

Let the face do the work

More distance across the face. The new Callaway Epic
Forged Iron.

Small margins

If just 1 inch in putter length and 2° correction on face angle turns you into a wizard on the green...

Is 35“ too much?

On Tour they get into a great position to sink putts time after time. But their putter length is set...

Approach with more confid ...

Easier access to added control. That’s what the new Callaway Epic Forged Iron offers you.

Beware,
This wedge bites.

The most aggressive grooves in golf. The new Callaway JAWS MD5 Wedge.

Why do you play golf?

Everyone is different and everyone balances the different reasons to play the game. How do you balan...

Small degrees

From 6 feet, if your putter face angle is just 2° open, then you miss.

Do you know someone?

If you know someone who you’d like to introduce to golf, then we need your help

Better players not exempt ...

For those with faster swing speeds, the smallest adjustment to the way you impact the golf ball make...

An important message

Learning golf needs to be ‘play’. That is the best way to learn.

Better players not exempt ...

For those with faster swing speeds, the smallest adjustment to the way you impact the golf ball make...

Watch confidence grow

Want to see a child’s confidence grow. Watch them to learn a new skill.

Attack angles

While we’re all looking at new Drivers to add distance, a small adjustment in how you use your curre...

It’s more than this

Introducing golf to children, even teenagers, isn’t about creating tour superstars. It’s more import...

Is ‘Spin’ robbing you

Most golfers are unaware of just how much too much or too little spin is robbing them of distance.

Your performance/enjoymen ...

There’s compelling evidence that improving your putting and short game creates the quickest results ...

Shooting between 85 & 100 ...

Too many golfers think that a fitting is for the very best players.

Everyone wins

Here’s research that highlights just how important golf is as an active lifestyle.

This should not be happen ...

Parents need to make sure their children are living an active lifestyle. There’s nothing better than...

Don’t buy a new Driver

But some yards!

Who wouldn’t want that

How does a 2mm change in a Driver CG change 5 to 8?

Save their Years

This is a staggering fact and one we ought to be very committed to changing.

Hype or Fact

It sounds dramatic, but its true. However, most of you miss out.

CG Matters

You don’t have to be a physics expert, but the location of your Driver’s center of gravity matters a...

It’s time for balance

Golf is the greatest game for families that has ever been invented.

We must respond to this c ...

Computer Game addiction used to a faraway place sort of problem. Ask any parent who’s child has disc...

Do you know why the emoji ...

How else does a 16-year old girl process 1,700 social messages a day on average?

You didn’t grow up like t ...

We need to find a way to add balance to our children’s lives.

Introduce Golf

Golf should be one of the activities a child participates in to live a longer and better life.

Better with friends

Any journey is better with friends. And as we said: “better is great”.

Reap the rewards of great ...

Knowing exactly how far you hit each wedge with a short, medium and full swing is vital if you want ...

Can you connect with your ...

If you want to improve then connect with why you want to improve.

Practice, check, repeat o ...

Knowing exactly how far you hit each wedge with a short, medium and full swing is vital if you want ...

Better is Great

Forget what you see on TV, just being better is great

Three swings you can repl ...

Do you lack confidence controlling distance with your pitch shots?

Are you going somewhere?

We want to inspire you to take a journey. As many of you as possible.

A wedge chart helps

If you can control your distance, you create more

Book your assessment

This is the greatest game on the planet. Every shot that feels right is a beautiful experience. Let’...

Genetic Impact

We’re the genetic engineers you’ve been looking for. No performance enhancing drugs. Just changes to...

The simplest golf shot

Most don’t have it. Please get it. Please practise it.

It is easier

The biggest group of our golfers should be using every advantage there is to make ball striking easi...

The average length is?

If you knew you the average length of the final approach shot to the green, then you’d make sure you...

Change your magic number

If your handicap is between 10 and about 15 to 18, then use technology to change your magic number. ...

Dialed in?

How many exact distances have you got dialed in, that you can hit consistently, from 100 yards into ...

Do you have to choose?

Sometimes you wish you had one, at other times you’d prefer the other. So have them both.

How much lower?

If you’re a 15 handicap (or higher) then we’re pretty sure you could be 10 shots better BEFORE we ge...

Playing for money?

The very best ball strikers playing for money take advantage of anything that helps consistency. Sho...

The start and the finish

And everything in between.

Have to love easier and f ...

Nothing is going to stop progress, not even the rule-makers.

Recover your youth

Golfers are generating more ball speed in their 60’s than they did in their youth. How is that possi...

Our take on Dr. Rotella’s ...

We’ve changed some advice offered by one of the world’s most famous mental game coaches.

This is the week to becom ...

Here we are. Prepare to be inspired by the Masters. Enjoy the entertainment. Gorge on golf. But then...

A bigger smile

Often there’s a single change that delivers the broadest smile.

Rewriting history

If you think that what went before was fast, then you have a shock coming your way.

Amazing shots are not jus ...

Week after week we watch the best Professionals hit amazing tee shots, approaches, and hole-outs. Ho...

Joy and celebration

Why would you want to improve your golf swing; improve your consistency?

Breaking speed records

The big idea for 2019 golf ball and golf clubs appears to be speed.

It's time to get excited ...

Next week is April, and we all know what that means. Yes, it’s time for The Masters, and the golf se...

Take the right side out

The Ping G410 SFT uses two design solutions to reduce or remove a slide or fade. But that’s just the...

Making Par 3’s easier

The manufacturers have made Par 3’s easier. It’s your turn to take advantage of that improvement.

Feel the thrill

There’s an excellent reason to come along with your driver and let us change your game.

Why not try something new ...

On approach shots, take one club more than you think you need, make a good shoulder turn but concent...

The perfect lie

Are you making it more difficult to hit good iron shots on Par 3’s?

The thrill of speed

Speed matters, but it’s easy to increase.

Poor contact means less d ...

Most of you know that your position at address isn’t the same as your position at impact. But not so...

The percentages

Par 3’s require good game management and good decision making.

Don’t leave potential beh ...

The difference in swing speed between regular Tour Professionals and most amateurs isn’t much, but t...

Is there a golf shot you ...

The young guns are all over the major golf tours now. They’re lithe, strong, and can hit the golf ba...

The Par 3 Advantage

How could you improve your scores on the Par 3’s?

Change and thrills

Some traditionalists want to hang on to the past. Well, we like some of the improvements.

What's your motivation to ...

Why do you want to play better golf?
If you speak to fitness trainers many will tell you that a ...

The King of the Swing

If your core is the “Queen” of the golf swing, then what is the “King”?

Where you play the most?

More golf is played from 100 yards in, than on the rest of the course. So how do you stand on two im...

Which would be more likel ...

It is often said that the quickest way to lower your handicap or improve your scorecard is to improv...

On your first round

Here’s a great game to play on your first round – Partner your (imaginary) Tour Pro. It’s great fun.

The greatest moment

You probably have between 12 and 16 opportunities in every round to turn this into a moment of magic...

What do you think of the ...

The new rules have come in for some scrutiny in the professional tournaments around the world over t...

Three steps to speed

If one extra mph of clubhead speed = four extra yards off the tee, how much extra could you gain wit...

Which is it for you?

Your fairway wood could be worth its weight in gold. Is it?

Is 35“ too much?

On Tour they get into a great position to sink putts time after time. But their putter length is set...

It’s what’s inside that p ...

The Callaway Big Bertha has a truly unique design that provides a breakthrough performance leap for ...

Your breakthrough?

For anyone shooting over 85, the Callaway Big Bertha irons have a technology that can help you make ...

A category defining iron

Introducing the Callaway Apex 19 Forged Iron. Our good ball strikers will enjoy the feel, distance a...

Long, consistent, playabl ...

The new Callaway Apex 19 Forged Irons bring great technology to a premium forged iron. The result is...

Looks great, feels great, ...

Inside the sensational finish and looks, the Callaway Apex Forged irons are packed with technology i...

You’ve got to be kidding

Watch as someone takes on a 230 yard par 3 with a new Big Bertha #7 iron instead of their normal hyb...

The longest soft golf bal ...

The new Callaway ERC golf ball is the re-invention of how a golf ball performs with such a simple wa...

There’s a very good reaso ...

For most golfers, there’s an excellent reason to invest some planning into adding speed.

Small degrees

From 6 feet, if your putter face angle is just 2° open, then you miss.

Does speed matter to you? ...

Driver designers are now competing with “speed”, but what do you need?

Look like a champion

The PING G410 has more game improvement technology in a more compact head. Now you can play like a c...

Get a grip this season

We’re a month closer to playing golf again. It’s time to start making plans. If new equipment isn’t ...

The unknown

We hear a lot of chat about shaft flex (and even profile) but there’s something else, possibly even ...

Another myth busted

Anyone who thinks any aspect of fitting is only for the best golfers, has been busted again.

Think differently about y ...

Start thinking about golf now. Not improvements you want to make to your swing, competitions you wan...

What does the triangle me ...

You’ve seen this picture before. We can offer a simple thought that translates a neat picture into a...

There’s no speed rule

Don’t believe what you see in online fitting tools. There’s no match of swing speed to shaft flex an...

Your 2019 golf resolution ...

Amongst the resolutions people will have made for 2019, many will fall under the categories of “Heal...

Who’s in control?

Which part of your body controls your golf swing? Which part needs to be more involved?

Further in a Flash

How would you like to see what the largest supercomputer could do for your golf game?

Speed in so many ways

With the new EPIC Flash Driver, Callaway has brought the possibility of artificial intelligence to y...

Faster than the speed of ...

The new EPIC Flash Sub Zero will generate lightning fast ball speed and generate more power and dist...

Lightning fast EPIC Flash

Generate effortless power and lightning fast ball speed to maximize your distance, using the most in...

You’re the engine

There are myths and misunderstanding we need to clear up.

The weapon of choice

Whatever the wind conditions, most Professionals prefer to arrow wedge shots in on a lower trajector...

Some worry about strange ...

Some traditionalists worry about the golf ball and its performance. Is the distance your golf ball t...

Lower trajectory. More ac ...

There’s a technique to hitting shots into the wind that ought to provide clues to more consistency o...

Has your performance impr ...

On Tour there has been an improvement of between 15 and 20% in driver distance. Have you seen that i...

Leave rage behind

Struggling in the wind. Remember: ‘when it’s breezy, swing easy’.
There’s a little more to it.

Adjustable and forgiving

Adjustability used to come at the expense of some forgiveness. Maybe not now.

Speed and spin: Beware

The harder you swing, the more spin you’ll impart on the golf ball. With some clubs, especially in s...

Our new understanding

There is an argument that the biggest leap forward in performance is not the actual design of golf c...

Happy Thanksgiving! Enjoy ...

Wherever you are, and whoever you’re with, we would like to wish all of you a Happy Thanksgiving:

The added benefit

There’s another design feature to your driver face you should be exploiting. At the moment it might ...

The summary and what happ ...

In the last three weeks, we’ve asked questions about what you most want out of your golf.

Why not give yoga a go?

Do you have a planned fitness regime for the winter? Flexibility, the ability to rotate the upper bo...

The best and worst

Which is your favorite format, and which would you rather not play?

The added benefit

There’s another design feature to your driver face you should be exploiting. At the moment it might ...

Layer up for winter witho ...

If you haven’t bought any new outerwear in the last few years, then try on some of the new arrivals ...

What motivates you?

You’re driving to the club to play golf. What most inspires you about your golf today?

The “Vertical Gear Effect ...

Where on the face of your driver, can you unlock the “vertical gear effect” for longer distance?

Social vs Competition

We’re interested in where you rank on a scale from 1 (where golf is a recreational and social past-t...

Don't come up short on ap ...

When we look at club choice, amateurs select a club for approach shots that, if they hit it perfectl...

Impact location might be ...

Where on the face of your driver, do you strike the ball? Could the “vertical gear effect” be costin...

It pays to master your pi ...

I’ve watched quite a few golfers playing mid-range pitch shots over the last weeks. There seems to b...

Change the challenge

For many, many golfers, enjoyment trumps handicap. So check this final benchmark.

The value of your DNA

Fit your driver for your launch DNA and not only will you get more performance, it will be your frie...

One hop and stop. How doe ...

The ball flight of the Professionals on mid and longer wedge shots is almost always significantly lo...

Move that limit

There is a very revealing point at which golfers hit a limit.

Carry reduces danger

Sometimes changing your trajectory reduces the danger from the tee.

Not just another “players ...

The PING i500 Iron, a sleek blade-like design, has caused a real stir. We were shocked by the differ...

It's the camaraderie that ...

...and makes team golf more enjoyable. Click here if you want to try it: More

Your scoring iron

How does a cavity back create a blade-like feel? How does it create forgiveness in a compact head?

The second benchmark

Most golfers have a part of their game that drags their handicap down (or up actually).

Premium vs. 2-pce

Should you play premium or take advantage of incredible 2-pce golf ball technology? Here’s an indepe...

Battle of the best

Two Callaway Golf Balls that are real category leaders. Which is best for you?

Longer and straighter can ...

Of your personal launch DNA requires us to reduce your spin rate, then there’s a good chance that al...

Get a team together and l ...

For what it’s worth, we’d like to make the observation that team golf is a lot of fun. Despite the h...

Beware generalisation

When you read magazines they have to make assumptions about who you are. We don’t. We’re interested...

The first question to ask ...

If you want to improve your score or lower your handicap, then start by benchmarking some key areas ...

The Ryder Cup is here!

It’s Ryder Cup week. What an event. What spectacle. In a suburb in the southwest of Paris, France th...

Splash out the sand

Bunkers don’t have to be thought of as a ‘hazard’.

Eliminate those silly mis ...

Learning how to use your bounce will make you much more consistent, and eliminate fat shots.

Invest in your playing ex ...

On a scale of zero to ten, each time you play, how important is your playing experience? By that I m...

Hit closer chip and pitch ...

Making time for bounce could save you a lot of hours.

Titleist speed from the f ...

The new Titleist TS Fairway metals will be game-changers for many of our golfers.

Introducing TS

TS is Titleist Speed. The total redesign of a driver to deliver speed that matters to you.

Now, you can be faster

From the tee box, speed matters. With leading manufacturing, you can make speed an absolute priority...

A $64 million question

If you didn’t give us your $ 64 million answer, then please do so now. We’d love you to answer just ...

Use your ‘bounce’

You might know about bounce, but can you use it?

“We have lift off”

Rocket science and approach shots. They both need faster, higher, longer. The Callaway launch pad!

How to enjoy your golf (a ...

We want you to focus on how much pleasure there is, for the vast majority of regular and occasional ...

How does it benefit you?

Is technology innovation, and its impact on your game, all hype?
The first of several Callaway e...

You’re 1 in a thousand

Actually you’re one in several thousand. And it should matter to you.


What do you think?: http://bit.ly/2Mqe5I6" />

Is the handicap helping o ...

“The founders of this great game came from a generation where everything was a struggle; just for li...

Why are they so nasty?

Some Par 3’s you face are downright evil. They offer any golfer, whatever their skill level, the opp...

Golf is meant to be a soc ...

Brooks Koepka bags his third Major in 14 months and becomes only the 5th person to win the US Open a...

The Par 3 seduction

The designers of Par 3’s know how to seduce you into a big score.

Different Grinds, differe ...

Do you know that Grind design is very important if you want to make greenside shots easier?

Share the game of golf wi ...

Women have been a significant part of the growth in golf over the last decade. Therefore, it’s pleas...

Become a better putter to ...

To win you need to become a better Putter. If you want to have more fun playing golf...

Fol...

Short hole drama?

Par 3’s are the great equalizer. We can all put a low score on our card. Then why the drama?

Grinding out lower scores ...

Do different Grinds on your wedges make a difference?

Weight matters

Your Putter is a precision tool that you need to use to exercise control over the ball direction and...

A real competitive advant ...

Expect metal-wood like performance in the long irons, precision in the short irons in a clean, forge...

Your Putter partner and L ...

Two golfers with exactly the same dimensions and setup, could require a different length Putter depe...

Your Putter partner and L ...

Two golfers with exactly the same dimensions and setup, could require a different length Putter depe...

The Odyssey Red Ball adva ...

Watch as Hank Haney explains why setting up using the Odyssey Red Ball helps you make more putts.

Gain an unfair advantage

Hank Haney explains how a very simple design addition can give the regular golfer a Tour Pro’s setup...

The Odyssey Red Ball Adva ...

We’ve never seen a Putter with more setup and alignment assistance for the golfer. To view our opini...

Odyssey Red Ball - Gain a ...

Shooting the lights out requires a great putting round. And that requires something very simple.

The Red Ball improves ali ...

In this video, you’ll see how the Odyssey Red Ball Putter’s unique visual aid sets you up to hit you...

Your personal cover

Bid to get a one of kind head cover and contribute to a great cause (our servicemen and vets).

Is that golf?

Of course it is. There are so many different formats. Some may make the experience much more enjoyab...

Choosing on ‘looks’ is no ...

When we’re finding you your Putter partner for life, we know that looks matter.

Your Partner for Life

If there’s a club in your bag that should be fit to you, it’s your Putter. The match needs to be per...

Enjoy the experience

We don’t play holes as long as these golfers do. So don’t try and copy them. Play formats that make ...

Enjoy the experience

Outside of competition, the focus on golf should be enjoying the friendships and the playing experie...

Have you got time?

If you’ve spent many years playing recreational, social golf, shooting low 90’s, then how good could...

Book a Gap Assessment no ...

Why not have us create a detailed assessment of your top-of -the-bag distances and consistency. You’...

The Jailbreak Effect

Callaway have supercharged the revolutionary ball speed technology that made EPIC the #1 Driver in 2...

Swing and Performance

If you want a golf swing that has you looking good and threatening 80, then

You must feel confident

Don’t carry club designs that you don’t have confidence in.

Sink more putts, you can' ...

Strength not required

Golf is a game of technique and timing. We’re looking for ladies who want to have a game that gets t...

Exploiting vulnerability

It’s time to respond to course designers who think they can exploit your vulnerability.

Four friends wanted

If you’re shooting low 90’s / high 80’s, then it’s time to get below 85 most times, and even threate...

Where are you naked?

What Par-3 distance leaves you looking at your bag thinking, “I don’t have a solution”? What happene...

Getting home in two

Thousands of golfers took the “Get Home In Two” Challenge.

How can we add your clubh ...

Your distance potential is determined to large extent by your clubhead speed and we want to make sur...

Why Wouldn't you have an ...

Increase the number of good shots you hit quite easily if you looked for the easy, big wins open to ...

Topline success

For some success is measured in 25 yards. For some it’s measured in just a few feet.

What is your level of con ...

Which level are you at? If you want to shoot lower scores, then improving your level is the easiest ...

Testing the total Distanc ...

So the Callaway Rogue X is the complete distance package. Let’s see how it did in a LONG-DRIVE compe...

The Chrome Soft ROGUE Tri ...

Over 4,000 golfers tested the Callaway Chrome Soft golf ball. Five yards on every tee shot is a big ...

Is it beginner’s luck?

Why would we make the game of golf more difficult? Why would you make it more challenging to improve...

A measure of your approac ...

How good is your ball striking? How does that translate into your performance on approach shots?

What do they have in comm ...

So far, 103 tournaments have been won by someone playing Odyssey on the greens. That’s a lot, an awf...

Who sees the biggest win?

Every golfer, no matter the experience level, sees the benefit after a custom fitting. Data on the r...

Losing before you start?

The quickest way to lower a score is to improve your short game and putting but, for many golfers, t...

What if we could improve ...

5 ways the new Odyssey EXO Putters gives you that opportunity.

So which came first?

The old question of which came first is more complicated with a custom fitting and swing improvement...

Where would improvement d ...

Which area of your golf game, if improved, would create the biggest increase in enjoyment out on the...

What makes Rogue better? ...

Which golfer are you? Decide which benefit is most important to you, and then watch the video.

Irons of the Year 2018?

Whatever your ball striking skill there are three Rogue technologies that deliver more performance a...

More than lie angle and l ...

Increasingly, manufacturers are more innovative when designing shafts. These innovations can make ac...

FUNdamentals

We’re teaching children FUNdamentals. Yes, they’re learning how to hit the ball, play the game, even...

The new roll with Odyssey

Better roll means a Putt is more likely to stay on line. Odyssey have found a way to improve roll at...

Improvements in a mallet ...

If you rotate the Putter through the stroke, then you need some toe-hang. But you also want aim, rol...

Improve your speed contro ...

The amateur golfer loses more shots on a green from poor control of distance. That’s especially the ...

Introducing the PING G700 ...

Watch this short description of the new PING G700 Irons. This is an interesting evolution of Metalwo...

Why the PING G700 matters ...

Would a higher, easier, and definitely longer, ball flight improve your golf experience?

Week 3: April: Metalwood ...

Face technology improvements have made the Fairway Wood much easier to use.

Next generation Jailbreak ...

Callaway Rogue Drivers have 3 technologies that drive you further more often.

When the technology leap ...

One of our recent challenges has been the sheer scale of improvement that technology offers our golf...

Most children are not Tig ...

When we’re working with children and juniors, we’re not trying to find the one exceptional golfer. W...

The loft implications?

The Callaway Rogue X Irons have stronger than ever lofts. Is that good or bad for your golf game?

The total distance packag ...

Callaway Rogue X Irons are designed to be longer and more consistent in every way.

Accuracy from the fairway ...

Did you know a Tour Professional is more accurate from 175 metres in the fairway than from 100 metre...

The right technology for ...

A critical part of improving any golfer’s playing experience is finding the technology that improves...

The critical role of the ...

We want golf to be a fun, enjoyable experience for your child. We need your help in that objective. ...

Your experience? Which C ...

For any experience you want from a golf ball, we have an option from Callaway. Read our advice on ea...

Superhot, super long

A softer feel, but measurably longer than other golf balls. If that will improve your experience,

We’ll increase your spin

Your short game control requires you to be able to create high levels of greenside spin. Let’s see h...

Have you checked your str ...

Understanding your strike pattern should influence your next step.

As good as it gets

If you want to hit approach shots closer, then this statistic should interest you.

Your child, golf, and som ...

We want to get under 13 juniors to experience and sample golf. It’s great for their movement and bal...

Pitch and Putt was always ...

Some golfers will describe other courses as a ‘Pitch and Putt’. I’m not sure how they mean it, but w...

Fitting Survey 4: We’re o ...

Over the last 3 weeks, we’ve been trying to persuade you to follow the link and answer three very si...

Master the Fairway

Epic and Rogue Fairways are so much easier to use. Make them easier still by practicing this simple ...

Center your ball strike

Callaway Iron face technology improves your shot making consistency. So does learning to create cent...

WIN a coaching program or ...

We’d like your thoughts on your short-game. Just five simple questions. Nothing complicated, technic...

We’re offering a prize OU ...

You’re playing an approach shot into the green. You’ve got a target.

So many distance innovati ...

Slow or slowing swing speed? Struggling with consistency and / or trajectory? The PING GMax Irons ha...

Operation 36: A shot to M ...

If your handicap is 15 or above, then review your performance and technique on this shot.

We’re offering a prize OU ...

Everyone has at least one hole that spoils the card or round too often.

Jailbreaking results, lit ...

A near 5 year winless streak for Phil ended with the help of Jailbreaking technology. Going Rogue ca...

Wie Jailbreaks through

Jailbreak technology in the Callaway Rogue range aided Michelle Wie in claiming her first win in nea...

We’re hosting
a FACE-OFF

Book 15 minutes with us and we'll have a 'face-off'. Bring your driver. Only, you’re going Rogue.

How good are you? Keep a ...

Over the next 3 or 4 weeks keep a separate scorecard. It only comes into play when you have an appro...

We’re offering a prize OU ...

It’s just an Iron, from a set. This one’s a #7 Iron.

Beauty on the inside is t ...

The Titleist AP3 looks like a “player’s club”. However, if you’re a good ball striker who would like...

PING technology for good ...

Good ball strikers will hit down, more cleanly than most, and through the golf ball with their Irons...

Does technology make an i ...

The Rogue Irons from Callaway are actually the evolution of technology that has been committed to ma...

We want to see setup self ...

The experts continually tell us that without a good setup it’s almost impossible to hit a good golf ...

Square the Putter face w ...

Puting a new spin on your Putting to help you roll with the good times on the green.

The graphene difference

The impact of Graphene on the Callaway Chrome Soft and Chrome Soft X explained in a video ‘white pap...

Truly unique technology

The second in a series looking at what should be important to you in your golf ball.

The big difference. Now y ...

We’ve simplified the analysis of this golf ball into the big differences we think the unique use of ...

Don’t compromise

One manufacturer told you that everything wasn’t available. But that’s not true anymore.

The performance you need

This is the first in a series of articles that highlight characteristics you should look for from yo...

Better ball strikers want ...

Better ball strikers want a pure look and feel in their Irons.

The PING partnership, and ...

PING believes they’re designing golf clubs for the regular golfer whether they’re avidly committed t...

The total distance packag ...

How do you allow the golfer to hit an Iron with longer shafts and stronger lofts, with consistency, ...

Making good Golf shots ea ...

What if I told you that in many cases, fat or thin contact, or a swing-path-club-face-relationship c...

Can we MAX out your perfo ...

For most of us who want to find the fairway with better distance, more often, then the PING G400 Max...

Phil Mickelson and differ ...

Clear direction, and very clear visual demonstrations from Phil Mickelson that’ll have you off to th...

Four technologies One Fai ...

The Rogue Fairway Wood is as big a leap as the we’ve seen in this category for a long, long time. Ho...

Faster than anyone else! ...

If you didn’t believe us, then listen to a very interesting interview with Callaway’s Dr Alan Hockne...

Introducing Callaway Rogu ...

These are part of the most complete distance package we can offer our golfers.

Introducing Callaway Rogu ...

Some key technologies and a range of options allows us to integrate the Rogue Hybrids into your set....

Knocking spin off Callawa ...

If you’re a better Fairway Wood player, generating good and fast ball speed, then you may need to re...

Introducing Callaway Rogu ...

We think there’s a number of innovations in the Callaway Rogue Fairways that will improve our golfer...

The regular Golfer's comp ...

Are you a regular golfer looking for more consistency in your ball striking on approach shots?

Jack Nicklaus famously sa ...

Last week we asked you why you thought most regular golfers paid so much less attention to their set...

PING G400: Face the futu ...

Face technology that adds distance, but with a much higher profile, that ends with a steeper, softer...

The secret sauce that add ...

Until now, the challenge presented by Irons with thinner faces in hollow heads has been the compromi...

The Rogue Irons are here

We have the new Rogue Irons available for you to check out. How much of an improvement could we make...

A new golf ball material

We now have available a new golf ball that literally contains an industry first. Graphene in a golf ...

Rogue has arrived

They haven’t finished “breaking out”; we’ve only just gotten started to improve your tee shot perfor...

Callaway Talks: A new Ch ...

Harry Arnett from Callaway Golf with a fun introduction to the serious business of the ball that may...

More than changing the ba ...

Dr Hocknell takes you through just how different the new Callaway Golf Chrome Soft and Chrome Soft X...

The PING Partnership and ...

Technology delivering results partnered with a commitment to matching the equipment to your golf swi...

If you haven’t yet gone E ...

Callaway, the number 1 Iron brand in golf, have a full range of models to complement the Rogue famil...

Is poor setup the #1 caus ...

One of the biggest differences between Tour Professionals and regular golfers is the amount of atten...

Going Rogue on Callaway T ...

Watching a product release on Callaway Talks is always great fun. It’s the serious business of bette...

How could you go further ...

Dr Hocknell, the rock star of equipment designers, explains how Callaway Rogue Drivers include more ...

Marrying jailbreak and fo ...

Callaway has taken jailbreak technology further, you’ll go further, in the latest selection of Rogue...

A total distance package

Every inch of the club face was designed to add extra yards to the Callaway Rogue X irons. How do yo...

Feel and speed without co ...

For a good ball striker, the Callaway Rogue Pro Irons have a super fast face and exquisite feel and...

Nanotechnology in Callaw ...

Great value, great technology, great results for the regular golfer looking for a powerful combinati...

Buying a new driver. Lea ...

With all the new and exciting releases of golf equipment, it’s likely that many of you will be looki...

No-one will give you more ...

Sensational technology in two great Drivers. Choosing the right one, and then setting it up with the...

Get Golf Fit: Extention

Improving range of motion helps you make not just a better swing, but to recapture lost yards and co...

An Investment Guide

If you’re going to invest in new golf equipment, then please follow our guide.

Get Golf Fit: Rotation an ...

One of the advantages of youth is the ability to ‘separate’ the upper body and the hips.

Get Golf Fit Improving ro ...

Many golfers struggle to make good and consistent contact because they’re restricted or use their a...

Get golf fit Flexibility ...

This year we want you ready to play better golf.
And the most important thing you can do to imp...

Two Steps to Success

If you want to experience the fulfilment of more approach shots hitting their targets, then there ar...

Your perfect match

Just how difficult is it to find the right combination of shaft length, lie angle, shaft type, and s...

Over 150 numbers that cou ...

If you want to hit better Iron shots, then remember accuracy starts with the right combination of li...

6 reasons to like the new ...

Callaway takes you through the 6 reasons you should come and talk to us about the new Mack Daddy 4 W...

The MD4 Wedge introduced ...

Roger Cleveland takes you through the new design features in the Callaway Mack Daddy 4 Wedges.

The groove-in-groove revo ...

Roger Cleveland explains how he designed 84 contact points into a Wedge. That’s way beyond the norma...

The new Callaway MD4 Wedg ...

If you’re looking for a technology to change your short game, to increase your competitive edge, the...

How much spin can you cre ...

This is a revolution in short game spin. How much more spin could you create on a shorter shot?

A new spin on a short sto ...

The new Callaway Mack Daddy 4 Wedges have 84 contacts. That’s a lot more than 16.

Callaway Talks – The Epic ...

Callaway Sr. VP of R&D, Dr. Alan Hocknell, explains how the new Epic Star family delivers Epic perfo...

The highest level of perf ...

To develop Epic irons, we pushed ourselves in a way that they could elevate performance to the highe...

The Callaway EPIC in 60 s ...

Callaway's resident expert Dr. Alan Hocknell, SVP of R&D, gives a brief and easy-to-understand look ...

An Epic Opportunity

We’re offering a better golf game from a range of equipment that has created new levels of forgivene...

Our technology of the yea ...

Any technology that helps our golfers get off the tee more accurately, with more distance, more ofte...

Voted #1 & #2, what’s you ...

Another accolade for the #1 selling Driver in the US this year. Many of our golfers would have added...

Your components of more d ...

How hard it is to find the short stuff from the tee box?

Rotation and Stability

The golf swing has a lot of moving parts. Stability, as you rotate, is very important if you’re look...

One grind or many?

Give your short-game the best chance of success. Think about your shot requirements at the different...

The right approach

If you’re a good, better, or even top-class ball striker, there are different technology solutions f...

Wise words on a comeback

Somebody, hitting it longer than ever, despite advancing years, felt that their best years could yet...

Your components of more d ...

There are many variables that impact on the backspin created at impact. Understanding some simple ph...

Keeping your lower body s ...

Your Hamstrings consist of three muscles that do an awful lot to manage the operation of your lower ...

Reducing 3-Putts with Ody ...

Looking to reduce your 3-Putts, look for Putters with larger hitting zones, more forgiveness, and a ...

How good could your Putti ...

There are a number of ways we can improve your performance on the Putting green. How about helping y...

Odyssey technologies to i ...

Better distance control and improved consistency will reduce, and even remove, 3-Putts.

Your components of more d ...

Lift will play a significant part in getting your next flight off the ground.

Glutes and Stability

Tiger Woods once blamed a poor round on a failure “to activate the glutes”.

Your components of more d ...

Looking for a 260 yard+ tee shot with an average swing speed?

Improve your Golf, Change ...

There’s a set of muscles that, if exercised correctly, will not only improve your golf swing, they’l...

Learn how to miss

Three feet downhill across a slope is not the same as three feet straight uphill.

Three options in a PING F ...

The PING G400 Fairway is more than a single model. There are three options offering three alternativ...

Which shot shape is yours

Titleist Fairway Woods offer real choice in which performance characteristics will have the biggest ...

Callaway options from the ...

Get the right fit for your golf swing, get the right technology to give you the quickest lift in per...

Ever tried running in sho ...

How many shorter shots does a less skilled or experienced golfer play?

Adding speed; easier to c ...

Added speed with more control. Does the Callaway EPIC Star iron improve your approach?

Are you looking to recove ...

Bringing you the best of EPIC, and adding the STAR benefits of swing speed. And speed really matters...

Introducing your best yea ...

If you’d like to recover distance, or your swing speed has never been quick, and you’d like extra ya...

Branden Grace Wins Nedban ...

What a year it has been for Branden Grace. Shooting the lowest score in a Major to winning Africa's ...

Over 700 options make it ...

Adding up all the design and configuration options, there are going to be hundreds of setups that ma...

Hitting better Fairway Wo ...

On the range, practise a slower, wider and more even tempo swing.

Beauty in your Approach

The best ball strikers want control over ball flight along with great feel and feedback. The Callawa...

The big three and more

Ask the best golfers what they want in an Iron: Great Feel and Turf interaction, and control. Callaw...

Making it easier for you

There are over 900 ways we can help you hit better golf shots more easily and more often.

#1 Reason for not getting ...

Who finds it hardest to get a fairway shot on a high trajectory straight at the target?

X Forged & Apex MB Irons

Behold the grace and beauty of Callaway’s new X Forged and Apex MB irons. Let’s take a deeper dive.

Maverick McNealy Signs wi ...

Callaway announced it has signed Maverick McNealy, following a recent U.S. Walker Cup team victory. ...

Insta Golf Tips

Joe Compitello has been regarded as one of the best young golf instructors in the country. Joe provi...

X Forged Now Available

The new X Forged Irons by Callaway are engineered with a tremendous combination of performance, cont...

APEX MB

A true muscleback is only suited for the best of the best players, which is why they are so prevalen...

Introducing the Epic Star ...

Callaway’s new GBB Epic Star line builds on that performance-profile by incorporating an ultra-premi...

Demo The Leader In Forged ...

Apex sets the standard for distance, feel and control.

Apex Irons are precision engineered ...

Steelhead XR & XR Pro Iro ...

Steelhead XR & XR Pro Irons are now $100 off! Get fit for the #1 Irons in Golf and save.

Hitting better Fairway Wo ...

Too many golfers set up with their Fairway Wood, unaware of the low point of their swing.

Chrome Soft & Chrome Soft ...

The Ball that Changed the Ball now $31.99 for a dozen, limited time offer (expires 12/31/17)!

XR Woods Price Reduction

Forgiveness meets fast at an all new low price! XR16 and XR16 Pro Drivers are now available at $249....

Free Chrome Soft Personal ...

Free Chrome Soft and Chrome Soft X Personalization is back, just in time for the holidays! Offered n...

Let’s start the ball roll ...

If you want to drop more Putts, then a good roll is essential. Odyssey, and O-Works, are all about s...

#1 for Number 1

What is so special that it makes Callaway Golf Irons the #1 iron in golf. A short video from the Dr.

Odyssey Microhinge insert ...

Some really clever technology in the Odyssey O-Works to improve your Putting performance.

Callaway GBB Epic voted # ...

Both Golfwrx and MyGolfSpy have voted the Callaway GBB Epic the #1 Fairway Wood. It’s also the #1 se...

Recovery and Opportunity

There are three checks you should think about if you want to have a Fairway Wood that offers you the...

Play golf for the Family

It’s your children to enjoy now, it’s a shared retirement you’ll appreciate later.

Improving your Consistenc ...

Improvements will translate into not just a better score,
but the added pleasure of more shots h...

Save your children from t ...

The consequences to non-mental health through adolescence is catastrophic. Get children - every chi...

Avoid the frustration of ...

From a great lie in the Fairway, make sure you’re not going to allow poor contact to leave you madde...

Great social experiences ...

Play more golf. Make more friends. Take part in more social events.

Exposing the challenges a ...

If you’ve bought the latest technology but you’ve still got a problem with inconsistency, then here’...

Who doesn’t want higher ...

The best players today want to be able to use technology to their advantage. The Titleist 718 AP3’s ...

A competitive advantage ...

The Titleist 718 AP2 Irons have been designed for better ball strikers, who can see the advantage in...

If you want more consiste ...

The regular golfer will enjoy the higher and longer ball flight. The scorecard will appreciate the c...

Titleist 718 CB Precision ...

For better ball strikers looking for control over shot shape and trajectory, these are refined, clas...

Play any shot imaginable

The Titleist 718 MB Irons are for the purist, better ball strikers, who want to shape shots.

What a way to stay fit

If you’re measuring ‘steps’, get out and play golf more often. You’ll blow your target away.

Making the right decision ...

HOW FAR DO YOU really hit your #5 Iron?

There is always time for ...

If they’re finding time for the gym, running or cycling before or after work, then they can find tim...

The soft landing we all w ...

The revolution in Iron design is much more than a ‘faster face’.

If someone gave up becaus ...

The latest equipment and / or some coaching takes the right side out of play.

If my #7 Iron now goes as ...

Your new #7 Iron will go as far as your #5 Iron, but it still travels with a #7 Iron trajectory.

How many Golfers do we lo ...

Do you know how many steps you take in a round of golf?

How did an inch become a ...

A #7 Iron is between 1 and 1½“ shorter than a #5 Iron

Parenting requires commit ...

Discover how golf is the greatest family pastime there is.

There’s an Iron revolutio ...

Whatever distance you can hit a #7 Iron, think again.

Back by Popular Demand!!!

Tomorrow may be your last chance of the season to see what the buzz is about when PXG is back here a...

Does Callaway’s ‘Energy-L ...

Jailbreak’ technology in the Driver stiffens the body, creating a higher level of energy transfer ac...

Making ball striking easi ...

The combination of a COR-Eye face and a Toprail undercut cavity; unique features in these irons; cre...

Bring a golfer back to th ...

A lot of people who played the game of golf through their teens and early twenties, stopped playing ...

Shaft facts for all golfe ...

So many less experienced or less capable golfers think they aren’t good enough to be fit. That is so...

Next Generation 360° Face ...

Callaway Epic Irons feature an ultra-thin, ultra-fast face with an improved 360° Face Cup architectu...

We bet you’ll notice it a ...

The face flex our golfers will notice from the first impact.
Two technologies combine to give th...

Rescue and recover a golf ...

We need your help. Most of you will know an ex-golfer. Someone who fell out of love with the game.

Making it easier to hit y ...

Callaway Golf’s materials and manufacturing advances have reduced the weight required to create the ...

Will the PING G400 Driver ...

The PING G400 Driver comes in three options. Standard, SFT (to remove right side misses), and LFT (f...

Help save rhino and WIN a ...

The world’s wild rhino population is in grave danger of becoming extinct within the next 5-10 years....

Younger, easier, for life

If you’ve got children, or you’re lucky enough to have grand-children, and you haven’t done so alre...

Shaft facts for all golfe ...

With a #7 Iron the right shaft can add up to 15 yards of carry distance.

Adding EPIC to Callaway’s ...

All but the best ball strikers ought to have a close look at the design improvements, and their ben...

Reaching new levels of Fo ...

The PING G400 Driver delivers you the most forgiveness you have ever had on your tee-shots. It also ...

Shaft facts for all golfe ...

Swinging faster is just one of the factors in hitting a golf ball further.

Get someone started

There’s no question that for a beginner, golf can be an intimidating game, especially 400 yards out ...

The proven impact of Rand ...

The experts believe that this approach to practice keeps the brain much more engaged on the shot tha...

13 Handicapper adds 29 ya ...

A story, published in Golf Digest, told of a 13 handicapper who added 29 yards with his #6 Iron, aft...

It’s been changing games

Never mind being the ball that changed the ball that changed whatever. This is a golf ball that’s ch...

There are two styles of P ...

Most advice seems to recommend using one of two practice methods, but when we watch golfers practici...

The impact of lie angle o ...

A golfer who had improved shot dispersion by 50%, making approach shots much more consistently accur...

PING G400. Which model g ...

A custom fitting will always give you the most performance from a golf club. To allow even more pers...

Something unique has come ...

How can a club face with more catapult still be legal. You have some unique innovation. Read our ass...

Reaching new levels of Fo ...

The PING G400 Driver delivers you the most forgiveness you have ever had on your tee-shots. It also ...

The best use of your time ...

If you’ve got some time after work, which is going give the most enjoyment?

Golf can quite literally ...

Hitting an #8 Iron, rather than a #5 Iron into a green is so much easier.

Hitting better shots make ...

What percentage of golfers playing in the next Saturday competition will have put in any real practi...

Every golfer should play ...

Have you thought about how nice it feels to hit a good Iron shot? And then to do it again on the nex...

Steelhead XR Fairway Wood ...

With the new Steelhead XR fairway wood, Callaway has improved that iconic shape, made the head more ...

Callaway Fitting Event

Demo the new Steelhead XR Fairway Wood, Steelhead XR Irons, Epic Woods and Epic Irons. Contact us to...

Finding Fairways Matters

With a perfectly set up Titleist 917D2 Driver, Jason Dufner won the recent Memorial Tournament. The ...

Putting the ‘game’ into y ...

If you’ve got short-game practice time with a friend or family member, then make it more fun with a ...

You’re interested; we’re ...

We have some simple questions about your wedges.
If you can take a few minutes to answer them, t...

What makes the Titleist ...

A great video that will leave you excited about how the Titleist 917 Drivers can change you game. An...

Putting the ‘game’ into y ...

We watch so many regular, and even better golfers who live with a poorer score than they need to.

Playing different short s ...

The width of the sole on your wedge, and the grind on the sole, can make it easier or harder to play...

The EPIC Hybid and the be ...

Materials matter most when they manage to make golf an easier game. The EPIC Hybrid makes a material...

Even more ‘firsts’ from t ...

You don’t get to be the #1 iron manufacturer in golf, without a commitment to innovation, design and...

The 40-yard game

Whatever standard of golfer you are, try and find time to play 9 holes of 40-yard golf regularly.

Are you giving yourself a ...

From your full pitching wedge distance, how many clubs (excluding your putter) are you carrying in y...

Putting the game into you ...

While you’re playing a full 18-holes, there is another game or two you should keep track of. One is ...

Making it easier to play ...

Good technique is important if you want to hit 40-yard pitch shots consistently close to the hole. B...

At last: the EPIC Irons

Watch a Callaway video that introduces the new EPIC irons. Two models: one for the regular golfer wi...

Today is the Day---PXG is ...

The newest and hottest name in golf equipment, PXG, is here today from noon-5pm, for an exclusive fi...

The year of the Doctor?

We wonder when the last time was, that an individual designer had such a profound impact on golfers ...

Epic Irons Fitting Event

Callaway’s engineering team had the freedom to give these irons every performance advantage by using...

ALEX NOREN VICTORY

Alex Noren wins at the BMW PGA Championship with a GBB Epic Sub Zero driver, a Chrome Soft golf ball...

XR OS Irons New Low Price

For the XR OS Irons, Callaway took their industry-leading Face Cup technology that’s helped make the...

Have you heard this phras ...

Too many amateur golfers actually strike the ball with a slightly descending blow.

Aiming to do better

The next time you’re at the Range practicing your Iron striking we’d like you to work on your pre-sh...

We’re helping because you ...

Three great reasons your children should learn to play golf. First, they learn it so easily and get ...

Perception and reality

Research by MyGolfSpy informs us that over half of all golfers have the wrong perception about their...

There's A New #1

GBB Epic continues to surge as #1-selling driver at retail in 2017.

What does the public sa...

Who has the "X" Factor

Should you play the Callaway Chrome Soft X Golf ball? What could it do for you, if you did?

Another great reason your ...

Have you ever noticed how much easier children can pick up new movement skills than adults?

The perfect setup for a l ...

You can have a better relationship with your putter.

Another great reason your ...

Encourage your children to find time to disconnect from the pressure and more connected with friends...

Square down the target li ...

Is your putter your magic wand? Is it set up to allow you to square the face down the target line?

It’s time for a Better Ap ...

Using technology to make it easier to hit better approach shots adds so much enjoyment to every roun...

Great looking player’s ir ...

In a compact, player’s iron, the Callaway Steelhead XR Pro irons, also come with playability innovat...

Better and more consisten ...

The Callaway Steelhead XR irons are a good match to anyone with regular, or even better ball strikin...

The forged iron for us al ...

The Callaway Apex irons combine a soft forging with the performance and playability most of our golf...

Good looks and everything ...

A radical design inside the club delivers everything, distance, launch, forgiveness, consistency; lo...

A great reason you and yo ...

One of the richest benefits of golf can be found in what happens with your family down the years.

What loft does your putte ...

At the moment of impact, the putter needs to lift the ball out of the small depression it will be in...

Best ball strikers, best ...

The Callaway Apex Pro irons offer the most exquisite forged feel, great tour looks, and some interes...

Kirkbrae Exclusive...PXG! ...

The newest name in golf equipment, PXG, will be here this coming Friday, May 5th, for an exclusive ...

The sequence down deliver ...

If you watch the diminutive ladies from the LPGA Tour hitting it a mile, you’ll notice how their dow...

The big equipment ideas i ...

When you watch the top Professionals’ Putting, it is really unbelievable to note just how much bette...

Are you in a position to ...

Some of the ladies on the LPGA Tour hit the ball consistently past 270 yards, despite being shorter ...

The big equipment ideas i ...

For a long while some discredited softer compression golf balls. The story was, “overpower the ball,...

How does she hit it? Look ...

On the LPGA Tour the ladies, despite a more diminutive size, are hitting it from the tee past the 27...

The big equipment ideas i ...

Whether it’s metalwoods or irons, the ability to make faces, crowns, walls or hosels thinner and li...

Live from the Masters...

Our annual pool is now ready to go and can be viewed by clicking on the link below:

How far? How does she do ...

Have you checked the average driving distances the ladies on the LPGA Tour hit their tee shots? How ...

As they attempt to regulate the Tour Professionals, those who rule over the game have introduced rul...

Master Pool...Enter by We ...

The first men's major brings us our first major pool of the year for the Masters. Since it's been a...

Tomorrow Morning...Live f ...

Three weeks ago I wrote about this being the best month of sports...March Madness is wrapping up wit...

Spring Cleaning Sale

This morning the course opened for the season and we are excited to finally see the 2017 golf season...

Do you have a method for ...

Make sure you’re lining up
with confidence.

The bigger problem with G ...

A lot is made each year of groove technology in Wedges. Sharper, more precise grooves offering even ...

The most basic data about ...

Are you one of the large majority of golfers who’re unsure about exactly how far they hit each of th...

The advances in premium g ...

In a recent, very insightful interview, Tiger Woods said that the game had changed in the last 5 yea...

If you could Putt like a ...

If we told you that you would notice the difference immediately, would you want to test your roll

Titleist ProV1 Loyalty Pr ...

Today is the first day that we can accept orders for Titleist's annual ProV1/ProV1x Loyalty Rewarded...

An EPIC 59 and an EPIC Vi ...

He shot a 59 in January. Won the Valspar Championship last week. Adam Hadwin is having a more than E...

Keep your stats from 40 y ...

There’s a simple measure we can improve, with game management improvement, that directly impacts you...

Are you going longer and ...

The better manufacturers have now mastered creating cores that have a high energy transfer (for fast...

March Madness is Upon Us. ...

Well, at least in my opinion, the best four weeks in sports are about to be upon us.

The NC...

The impact of age on your ...

Titleist testing has revealed the impact of 75 rounds on your grooves. What does it mean to your gam...

Controversial compression ...

If you’re interested in your choice of golf ball (and you should be) you’ll have heard a lot about n...

Approach shot performance

A better statistic for most of us to measure than “greens in regulation” is our mid range approach s...

---Putting with the Flagstick in the Hole

While these may seem drastic to some traditionalists, they're being made to not only simplify the game, but also speed it up.

To view a quick video that discusses all of the potential changes (there is almost 30 of them), click on the following link:

https://www.usga.org/videos/2017/02/28/rog-modernization-overview-final-5340414323001.html

Remember---these changes do not go into effect until January 1, 2019....but the discussion starts now.

Send me your thought and we will get a little debate going on the best (and worst) changes..." />

You Can't Always Get What ...

With all due respect to The Rolling Stones, today many golfers got exactly what they wanted....a sim...

It’s your golf game

The priorities of a Tour Professional and you are bound to be different. Yours are more important to...

The impact of golf ball t ...

You might not be trying to win a Major, but are you taking advantage of the improvements in golf bal...

The sharpest short game

How did PING increase spin rates by between 400 and 1,500 rpm with the PING Glide 2.0 Wedge? It is m...

“The ball stays on the fa ...

In an interview the designer behind PING equipment Marty Jertson, speaks about the new i200 irons wi...

PING Sigma G Revolution

Watch as PING describe how the Patented Face Technology in the Sigma G Putter family revolutionizes ...

Unbelievable distance con ...

PING revolutionized putter design 50 years ago. We think they’ve just done it again with the Sigma G...


The PING i200 video

Let PING introduce you to the reasons why both better and regular golfers should consider upgrading ...

Better, more consistent b ...

Our view is that the PING i200 will deliver the precision better players want from iron striking, an...


Bubba on the Glide

Let Bubba Watson explain, in his terms, how the PING Glide 2.0 Wedge gives him more flexibility and ...

Would you believe the dif ...

If you’re a regular golfer with a 15 – 24 handicap, then you could be 10 shots better with a good pl...

PING Glide 2.0 Wedges

Watch the video as Ping explains how they have created Wedges that deliver more spin than ever befor...

Social or competitive, be ...

Even if golf is a social adventure with a group of friends, with the final score mattering less than...

The Titleist Pro V1 & Pr ...

Let’s introduce you to the Titleist Pro V1 and Pro V1x.
A good place to start is our explanation...

The ball speed calculatio ...

When looking for extra yards manufacturers have worked with the physical constraints of your swing a...

A fitting tee shot for yo ...

You’d be amazed at how often we can deliver improvement without changing your driver.

Performance vs enjoyment

You all play golf for individual reasons. We probably all enjoy hitting a record score, but for many...

A Warm Thought on a Snowy ...

As you look out the window today, you're probably not thinking about golf....but for a brief moment ...

Will You Be EPIC???

Today's your first chance to make your 2017 season EPIC at our Callaway fitting event. From 4-7pm a...

Patriots Super Bowl Champ ...

WOW!!!!!!

I really didn't think I'd be sending this email just 30 minutes ago, but all I ca...

The next big thing in the ...

If you’re the best golfer, or just a regular golfer getting it around with a social group, great big...

Possibly the same ‘dream’ ...

Your golfing dream doesn’t always have to be related to performance. It might be to be able to play ...

Where do you fit and were ...

Last week we reproduced some research into tee shot distances with the driver. It highlighted that w...

Add Yardage to Your Game ...

How does an extra 10 yards sound to you? May come up HUGE in tonight's game...or on the course the ...

This is different. What a ...

A GolfSpy article bemoaned the lack of breakthrough technology in 2016. So what a start to 2017 with...

Where is your golf game?

I am going to start a series of articles on key benchmarks in your golf game that you should assess,...

Good work Golf Digest – w ...

Using data supplied by Game Golf, the team at Golf Digest produced a very interesting article that s...

EPIC event postponed

With the forecast calling for the heaviest snows to occur between 3-6pm this afternoon, we have deci...

Tomorrow's the Day You Be ...

Well, the day has almost arrived...your first chance to try out he all-new EPIC driver from Callaway...

Best shared: the new way

The world changes. Attitudes and expectations change. Retirement is a stage of life that’s changed. ...

11 yards added: but more ...

In the last weeks we’ve told you that, if you had an average swing speed, an improvement of just 0.0...

Tuesday January 31 Could ...

Next week, the eyes of the golfing world will be on Orlando for the annual PGA Merchandise Show, tru...

Jailbreak Technology in G ...

‘Jailbreak Technology’; ‘Impact loading’; ‘Energy Lensing’. This actually looks very interesting.

Dr Hocknell blows our min ...

From Callaway Golf, break-out, revolutionary and unique design in the new Callaway GBB Epic metalwoo...

Evolution eventually crea ...

The revolution in design of the Callaway GBB Epic metalwoods has been coming.

What makes it EPIC

Smart technology or innovation alone is of little value. Add a real improvement in what happens to y...

Time is actually no barri ...

There are so many ways to play golf. You don’t have to sit back and wait for the format to be dictat...

Finding the hitting zone ...

Three golfers, two who swing quite aggressively but struggle to find the hitting zone are several ya...

What's All the Buzz About ...

Two weeks from now I'll be at the PGA Merchandise Show, where every manufacturer in the game is show...

The numbers don’t lie: 11 ...

For the average swing speed golfer, just improving their smash factor (that’s a measure of how close...

Good reasons to make time ...

The three biggest reasons to play golf more often this year are:

Club Closing Today at 4pm

Due to the inclement weather the club will be closing at 4pm today. Takeout is available by calling ...

Send an “introduction” an ...

Too many golfers have succumbed to the pressures of modern life and disappeared from the game. Let’s...

New Year resolutions by t ...

A British health company completed extensive research on new year resolution and health and fitness,...

Happy Holidays..Holiday R ...

As of the close of business today at 2pm, the golf shop is closed for the winter and will reopen in ...


The Golf Shop is open at 9am until 2pm and our 40% Off Savings Event continues with a fantastic discount on all men's, ladies' and junior clothing.

Plus, enjoy a cocktail, football, a bite to eat and some holiday cheer in the shop---you won't see that at the mall today!!

If you can't get to the club, don't forget about our holiday Better Golf Lesson Packages. Five 30-minute lessons for $175 are a savings of $75, or go for the bigger bargain of five 1-hour lessons for $300 and save $150!! Simply email me by 1:30pm with the name of who the package is for and I'll email the certificate right back to you. Simply print at home and you have your gift.

Or, if you really can't decide on what to get for the golfer on your list, receive a 20% discount on a golf shop certificate that can be used during the 2017 season. A $200 certificate will cost only $160, or a $100 one will set you back $80. Same rules as above---email by 1:30 and I will email the certificate back to you. Nothing better than completing your holiday shopping from the comfort of your home....

Just remember, when the clock stirikes two, the doors close for the winter....I hope to see you before then!!
" />

It's Not Too Late...Golf ...

If you've waited this long to find that special gift for that special someone, you may be thinking t...

Time is Running Out!!

Well, there are only two days left before Christmas and hopefully you're almost ready....but if you ...


While I can't give you the password to the handicap computer to lower scores, I've got the best alternative and it is today's Golf Gift of the Day--a series of lessons.

Now through Saturday you can purchase a series of five 1/2-hour lessons as a gift for that special golfer for $175, a savings of $75 off the normal rate of $50 per lesson. Or, if you think that they'd prefer a more "hard-core" environment, you can purchase five 1-hour lessons for $300, a net savings of $150 dollars.

To make it easier for everyone, simply email me with the lesson package you'd like to purchase and the personirt is for and you will receive an easy-to-print custom certificate you can print at home...no traffic necessary!! Just make sure you email by Friday night so that I can have the certificate back to you by the close of business on Saturday.

Also, here in the golf shop starting tomorrow and ending Friday, enjoy 40% off all men's and ladies' clothing. Top-shelf brand names like FootJoy, Straight Down, Martin Golf and EP Pro are all discounted for that last-minute gift (or gifts).

Just trying to help your last-minute shopping as easy as possible. Don;t forget that we are open until 7pm tomorrow so you don;t have to beat the rush-hour traffic!!!" />

Golf Gift of the Day..... ...

Looking for an unrivaled stocking-stuffer for the golfer on your list? Need a gift that will make hi...

Golf Gift of the Day....T ...

Well, the days are dwindling before Christmas and it's time to get going on the shopping. We are he...


First, a tremendous sale offer that starts today and runs through this weekend--Buy One, Get One 50% off!! For every clothing piece purchased (at your already discounted member price), you are entitled to purchase a second piece at 50% off. And we have some tremendous items available from all of our clothing lines--see the picture below for a sampling of the lines.

Secondly, we have expanded our holiday hours for the stretch run. Starting tonight, the golf shop will be open until 7pm on Wednesdays and Fridays for this week and next week. Hopefully this helps everyone during the busy season." />

Tremendous Holiday Sale a ...

There' s only ten shopping days left before Christmas--it's officially "crunch time"--and we are goi...

Snowing Birdies this seas ...

It’s a great time of the year to change people’s lives, including your own. Here’s what Callaway and...

Recovery’s a part of golf

This club transformed golf for all golfers, not just the inexperienced. But, although it was origina...

A time for fulfillment

I’m not sure if there’s a more fulfilling activity than golf when people enter retirement. It contin...

Give the Gift of Golf.... ...

This weekend's Gift of Golf is the number one name in golf---FootJoy.

For the next two day,...

Take some time for you

There is a sense that the world is going too fast. Responsibilities and expectations have increased....

In The Red Zone

There is no club that you’ll use more on the golf course. Yet this is the club that golfers most rar...

Monday December 5--Course ...

Unfortunately, the weather forecast for the next 7-10 days does not look promising for golf. After ...

Give the Gift of Golf...V ...

This Holiday season, give the Gift of Golf...and enjoy some tremendous bargains.

Starting w...

#GivingTuesday...Toys for ...

Anyone who has gone online at any point today knows that today is #GivingTuesday, a day to share wit...

Everything starts with yo ...

One of the great things about golf is that, while there are fundamentals, there are many ways to get...

One of the greatest activ ...

There are so many reasons that golf is a great activity for children. They’re outside, in a social a...


Why not make the golf shop your gifting headquarters?? We not only have golf apparel and accessories (with new product hitting the shelves daily for the next few weeks), but great non-golf gifts like luggage, bar ware, and sunglasses, for example.

This weekend, you get a great deal on one of our best gift ideas--Maui Jim sunglasses. Prices are set on Maui Jims at other outlets, but here in the golf shop you can take 30% off all in-stock pairs from Friday through Sunday. This is a savings of up to $90 off prices you'll get at the mall...and you don't have to pay for parking!!

As always, free gift-wrapping is available on all purchases. Enjoy the rest of your evening and make sure you stop by to cash in on this great deal---it will go away at the close of business Sunday evening." />

The Golf Shop is Your Hol ...

I hope everyone enjoyed a fantastic day with the their family today!!

If you've been watchi...

Henrik’s done it again

Current Open champion, Henrik Stenson has won the Race to Dubai and the title of European Golfer of ...

Breaking 90 – Don’t live ...

Breaking 90 – Don’t live with this problem. Amongst golfers shooting above 90 and especially 95 the ...

Feel the difference; it m ...

There are so many aspects of “fitting” that make a difference to the ease with which you can hit bet...

Tournament Credit Amnesty ...

For those of you who are looking to use the remainder of your Tournament Credit balance in the golf ...

You may not have received ...

Yesterday, Microsoft confirmed it had an email outage on Exchange Online and Office 365. This caused...


The entry fee of $100 per person includes breakfast, lunch, golf and prizes. Golf is a 10:00 shotgun start for all players.

Sign-up in the golf shop or via email by 5pm Thursday. Members may also bring guests, so bring a friend or family member and see if you can cash in!" />

Final Shootout Series Eve ...

Our final Shootout Series event will take place under warmer temperatures this Saturday. While 15 t...

Breaking 90, every time, ...

Yes, that’s our target. We know that the ball that moves right (or left for left-handers), bedevils ...

Swing weight and your con ...

There is no doubt that feel matters to all golfers.
It’s true that very good and experienced gol...

Sizzling Hot Action in th ...

While the forecast for Saturday is calling for cooler temperatures, the golf action here at the club...

Fight the slice, shoot lo ...

Most golfers struggle with a left-to-right shot shape (left handers are vice versa). If that’s you i...

Feel counts, but so does ...

In the search for improved ball striking consistency for you, we know we need to match the club weig...


The tee sheet is open on-line to book your tee time. Have a great day and I hop to see you at the club tomorrow!!!" />

It's Gonna Be One of Thos ...

This morning showed everyone that winter is on it's way...frost on the windshield, temps in the 20s....

Come, start your journey

If you’re shooting above 90 or 95, then come and chat to us.
Have an assessment and let’s see ho...

Improving your shotmaking ...

When we’re helping you select a new golf club(s), we’re trying to help you find a club configuration...

Friday October 28---Golf ...

Due to yesterday's heavy rains, golf cars will not be allowed on the course today.

The cour...

First Shootout Event this ...

It may be tough to believe with today's frigid temps, but Saturday's weather looks great for the fir...

Golf Course to be Closed ...

Due to the rain that passed through the area early this morning and the resulting wet conditions, th...

Finding the Fall Line on ...

How many times are you tricked on unfamiliar greens by which way your ball breaks as it gets to the ...

Should you be playing sta ...

When we ask you: ”At which club length does your ball striking skill break down?”, we avoid the numb...

Monday October 24th--Gree ...

The golf course maintenance staff will begin the task of aerating and topdressing the greens tomorro...

Longer clubs expose a mul ...

There’s a point in your bag where your consistency of ball striking and accuracy start to break down...

Never mind the money; fol ...

We probably accept that Tour caddies are better at reading Putts than most of us. There’s an opinion...

Fall Shootout Series--Sav ...

The time is nearing for the Fall Shootout Series events to begin. These two-person scramble tournam...

What are you looking at?

When you crouch down behind the ball or stand up and walk around the Putt, what are you really looki...

What length are your club ...

So why have club lengths got longer (and lofts stronger)? One argument is that the manufacturers kno...

Final Men's Member Guest ...

The final men's member-guest of the 2016 season will take place this coming Thursday, October 13th. ...


New to the golf shop are club-logged "hoodie" sweatshirts and winter hats. Both are available in two different colors (as you can see in the picture), and the hoodies in sizes for everyone (S-XXL).

Supplies are limited, so be sure to stop by and grab yours before they are gone....you'll be looking for it when the chill is in the air!!" />

The Perfect Gear for thos ...

It pains me to say it, but cooler temps are definitely on their way. The morning and evening chills...

Last Call for Sunday's Co ...

This email serves as the last call for this Sunday's Couples Club Championship.

Tee times w...

Another measure you can i ...

Up to what distance are you comfortable with your ball striking skills and where does either or both...

Statistics and the Scienc ...

On TV it often looks like the Pros are making everything. You’d probably expect those statistics to ...

Last Call for Men's Hole ...

This email serves as the last call for the Men's Hole In One Pool. Payments for the pool ($50) must...

Technology meets design f ...

The combination of new materials and innovative design has enabled Callaway Golf to create their lon...

Packed with forgiveness a ...

Over the years the Big Bertha has become synonymous with clubs that are easier to hit and super long...

More options for your per ...

Titleist have always been big believers in adjustability and it really shows in their new 917 Fairwa...

Is your wand magic by des ...

You want a good roll. That depends on the dynamic loft and angle of attack at impact. So how much lo...

Don’t settle: Make life s ...

In the last weeks I’ve been talking to those golfers who aren’t breaking 95 every time. Often we fin...

Titleist 917D3

Better players know that knocking more spin off at launch has the twin benefits of added distance an...

Titleist 917D2

Challenge us with this driver. What’s your true potential? There’ll be someone who’ll go past 40 ext...

Never mind the technology ...

Let’s skip the technology and get right to the 3 ways the Titleist 917 Drivers deliver extra distanc...


Since #13 is the 6th-rated handicap hole, players with handicap 5 and under will record a 4 as their score for the 13th hole. Handicaps 6-23 will record a 5, handicaps 24-41 will record a 6 and players with a handicap of 42 or greater will record a 7.

While we understand that everyone is excited and wants to see what is happening, you are asked to obey all signs and to refrain from walking/driving in areas under construction. This truly is an exciting time here at the club as we continue to look to the future and maintain our status as one of the top country clubs in the area. Your attention and assistance are greatly appreciated." />

13th Hole Renovation Begi ...

Today is the day we've all been waiting for...the destruction of the 13th green begins!!

In...

Reality is your best frie ...

Most amateurs have a big loss in ball striking consistency the higher up the bag they go. That makes...

Practice drill: Rotationa ...

Exploiting rotational forces will not only add distance to your shots, it’ll help your ball striking...

The Weekend in One Word.. ...

WOW!!!

The twentieth anniversary of the Alpine-Kirkbrae Ryder Cup did not disappoint as it ...

Final Day of 2016 Ryder C ...

The 2016 Ryder Cup ends today at the club with 24 singles matches up for grabs.

The action ...


Start time is 1:00 Friday, 9:00 Saturday (at Alpine) and then 8:00 Sunday back home at Kirkbrae.

Good luck to the team. Bring the Cup Back!!" />

20th Alpine-Kirkbrae Ryde ...

Tomorrow the Alpine-Kirkbrae Ryder Cup celebrates its' twentieth anniversary with the first round of...

Engineers changing the ga ...

We live in exiting times where really smart engineers are finding ways to protect us from ourselves....

On the money with a great ...

The impact of a correct shaft length for your correct setup is under-estimated. Try swinging on plan...

Practice drill: Follow th ...

Here’s a drill that makes it impossible for you to manipulate the club. The club will lead the swing...

Men's Member Guest---Thur ...

This email is the last call for the Men's Member Guest to be held this Thursday, September 15th.


" />

Last Call for Glow Ball!!

Take a Saturday and join the fun in the dark with our final Glow Ball event of the year tomorrow nig...

Callaway Demo Day... Some ...

Tomorrow we are hosting a Callaway Demo Day on the range with some tremendous new equipment that is ...

If you could hit it longe ...

The Callaway Golf Big Bertha Fusion Fairway Wood uses a material in the crown that is so light that ...

Inconsistent ball strikin ...

Often to improve your ball striking we need to simplify the golf swing.

So much talk about ‘loft’ ...

Your angle of attack on the ball will significantly influence the loft required to create the best l...

Callaway talks Big Bertha ...

The incredibly interesting Dr Hocknell gets Harry Arnatt very excited about the material difference ...

Callaway Big Bertha Fusio ...

We are in a golden age of multi-material design, especially with Callaway products. The benefits to ...

Let us materially improve ...

Callaway Golf have pushed all the boundaries using new materials in the Callaway Big Bertha Fusion. ...

Callaway Talks: The Steel ...

If you’re keen on improving the consistency and quality of ball striking, Dr Hocknell makes a couple...

Blast from the past. Prom ...

The Steelhead X-14 Irons were the most popular irons of all time, especially for golfers looking to ...

The return of a great nam ...

The Steelhead is back for Callaway. Steelhead XR Irons and Hybrids. The Hybrids offer four big impro...

Course Record during the ...

The club had a new competitive course record set today during the Rhode Island Open as James Threshe...

Can we inspire anyone?

Possibly we should measure the success of golf in the Olympics by how many people, especially youngs...

Nine hundred (yes, 900) w ...

The right clubhead design with the best compromise of forgiveness and control and hitting zone place...

85th Rhode Island Open Ch ...

Kirkbrae once again puts its' best foot forward this week, hosting the 85th Rhode Island Open Champi...

Better impact across the ...

You’d be surprised just how often putts are struck off-centre, although you may not notice it these ...

Men's Senior Club Champio ...

The brackets for the 2016 Men's Senior Club Championship can be viewed here:

More

We want to increase your ...

Ball speed is the biggest factor in how much carry you achieve and is created by clubhead speed and ...

The simplest equation in ...

We need to match ball speed, launch angle, and spin rate to get the maximum carry and roll.

Ryder Cup 2016 Qualifying ...

Qualifying for this year's Ryder Cup team was completed yesterday with the final round of the Presid...


We're looking for players who want to have a great time playing the game that is enjoyed by millions throughout the world--Cricket. No prior experience required--just the ability to have fun. This event is free of charge--sign up in the golf shop. Match will begin at 5pm, please arrive by 4:30pm.

We will be having a brief "practice" on Saturday August 27th beginning at approximately 4:30pm (once the Stan Baluik tournament has finished for the day) for those who would like to attend and learn the basics. If you can't make the practice, don't worry--we will go over everything briefly prior to the match on the 3rd as well." />

Anyone for Cricket???

Save the date for Saturday September 3rd, as we will turn the practice range into a cricket "pitch"!...

Titleist strikes a perfec ...

Titleist’s new DT TruSoft golf ball is all about better feel and short game control without sacrific...


For this weekend only, enjoy 30% off all Bobby Jones, Martin Golf and SanSoleil clothing in the golf shop.

Share this email with your friends and family--maybe you'll end up with a present from them (hint, hint..)???

Sale ends Sunday evening, so make sure you take advantage now before it disappears....
" />

Flash Sale this Weekend!! ...

Take advantage of a "Flash Sale" with fantastic prices on three of our best-selling apparel lines!!<...

How we can increase your ...

Your distance potential is determined to large extent by your clubhead speed and we want to make sur...

4 Drivers (same loft), 64 ...

Although each of these Drivers has the same head size and the same loft (and the same shaft flex), e...

Updated Ryder Cup Standin ...

The standings for Ryder Cup Qualifying have been updated after this weekend's Championship matches a...

Olympic Golf Pool

Golf returns to the Olympics this week for the first time in 112 years...since it was held at the 19...

How Smash Factor relates ...

Hitting long shots requires a high energy transfer from golfer to club to ball, and Smash Factor is ...

Big, big improvements in ...

I know the experts worry about the Professionals overpowering golf courses, but most of us are in no...

Member-Guest Thursday---A ...

Our final ladies' member guest of the season kicks off Member Guest Thursday on Thursday August 25th...

Championship Sunday is He ...

And they're off!!!

Our two finalists for the men's club championship, Tom McCormick and J...


Space is limited to the first 40 players, so be sure to sign-up ASAP to make sure you're in the field for what is always one of the best events of the year!!!" />

Some Things Are Better in ...

Of course, we're talking about golf...

Join us for our second Glow Ball event of the season...

Which area are you looki ...

The new PING G range delivers improvement across the board. With certain clubs being geared towards ...

Taking consistency to ano ...

Improved face technology on the new PING G Irons creates tons more face flex, taking speed, distance...

Easier launch, more dista ...

With their new G Driver, PING have found a way to control weight placement so you can have your idea...

Men's Senior Club Champio ...

The qualifying round for the men's Senior Club Championship has begun and will continue through Sund...

Struggling to go the dist ...

I get lots of golfers coming to me with concerns about losing distance in their game despite no obvi...

Seen the advert for the ‘ ...

All over the web now we see adverts promising you a ‘secret move’ (if you give them your e-mail addr...

Start your conversation

Callaway have had an impressive list of Tour victories, including Majors, in 2016. But they build D...

PGA Championship Pool Res ...

After three days of doom and gloom due to the rainy weather, the PGA Championship didn't fail to ent...

Make sure your swing stab ...

Your muscles will struggle to contract with enough force to stabilize and power-up your swing if the...

Would a high MOI Putter h ...

High MOI Putters resist twisting. That’s especially important when you strike the ball towards the h...

Glory's Last Shot...The P ...

Coming just a mere ten days after the Britiish Open, this year's final major starts Thursday. The P...

Updated Ryder Cup Standin ...

The first weekend of the men's Club Championship was completed and the applicable Ryder Cup points h...

Last Call for Championshi ...

This email serves as a last call for our Championship Division Pool. We've been able to extend the ...

Dynamic stretching for im ...

This is a popular and effective way of preparing the body for efficient movement and getting into th...

Here’s why MOI matters on ...

Improve your ability to consistently find the sweet spot on your Putter or use a high MOI Putter to ...

2016 Club Championship Po ...

The largest event of the season is finally upon us--the Club Championship. We are once again runnin...

A betterball 59 on the la ...

What an amazing last round of golf at Troon put on by the two Callaway staffers, Henrik Stenson & Ph...

Playing in another dimens ...

In the last round of the Open Championship, Henrik Stenson was more than in the zone, he was in anot...


Reminder--there are no shots in ANY matches of the Men's Club Championship. First Round matches are this Saturday, July 23rd" />

2016 Men's Club Champions ...

The brackets for the 2016 Men's Club Championship are finished and available to be viewed.


Reminder--there are no shots in ANY matches of the Men's Club Championship. First Round matches are this Saturday, July 23rd.
" />

2016 Club Championship Br ...

The brackets for the 2016 men's Club Championship are finished and available to be viewed on-line at...

Ease of use and control ...

The Titleist H2 Hybrid provides hybrid ease of use with control that is much closer to an iron. That...

British Open Pool

The world's best head to Scotland's Royal Troon this week for the British Open. Famous for its' Pos...

Stiff hip flexors can lim ...

We’d like to see how much distance we can add to your game by helping you improve your flexibility u...

There’s no magic trick, i ...

If you’re more of a regular golfer than a touring Professional then a high MOI Putter will improve b...


All divisions of Club Championship then begin their match play on Saturday July 23rd. Once the brackets are posted, matches may be played in advance ONLY by agreement of BOTH players. if the players can not come to an agreeable time, then the match MUST be played at the assigned DATE and TIME---no exceptions. " />

Ryder Cup Standings....Cl ...

The current Ryder Cup qualifying standings (through three events) can be viewed on the following lin...

Board of Governors Result ...

Congratulations to Tom McCormick (Gross-71) and Joe Calabro (Net-65) for their victories in this wee...

Bocce Tournament Postpone ...

Due to a questionable weather forecast for this evening as well as lower than anticipated registrati...

Playing to the rules

17 Golf rules you definitely need to know when playing in a tournament. A neat article in Golf Diges...

Long shots owe a lot to f ...

The rotational capacity of your hips, back and shoulders affects how much torque you can produce dur...

Discover the magic of gol ...

Too many golfers treat the Putter like it’s a magic wand. They magically found one that ‘fit’ them. ...


Open to adult players (members and guests) of all skill levels, the tournament will be limited to the first 16 teams of four to sign-up. Entry fee is $20 per player--please register your team in the golf shop by Thursday to reserve your spot in the field." />

Bocce Tournament--Saturda ...

First and foremost, Happy Fourth everyone!!!

This coming Saturday we are hosting the club's...

Independence Day Weekend ...

The Independence Day Weekend is full of fantastic events here at the club that you won't want to mis...

Callaway Demo Day--Tomorr ...

Don't forget about our Callaway Demo Day tomorrow from 1-6pm.

Callaway continues to lead th...

Fourth of July Shootout

Next Monday's Independence Day holiday brings us our annual Fourth of July Shootout. Players make t...

Improving your greenside ...

Here Martin Hall of Golf Channel shows you Gary Player’s drill to perfect the feeling of control of ...

Nelson Church Tournament ...

Congratulations to Brad Auclair (71 Gross) and Bob Iacobucci (69 Net-matching cards) who are the gro...

Member Guests are Filling ...

Next Thursday's member guest tournaments are filling up fast, so if you're planning on playing you'd...

The Odyssey Experience

You can shave shots off your score by having a more effective putting game, and part of achieving th...

Holder or flipper?

There is a lot of confusing information written about the bunker shot, yet with the correct techniqu...

If you’re worried about t ...

These two Wedges have the same bounce angle, but the one on the right raises the leading edge more, ...

2016 US Open Pool

After three very looooong days at Oakmont, our national championship will finally be decided later t...

Take the sand in the box

One of the tips when practicing bunker play is to draw a line in the sand about a cm behind the ball...

Does it make sense in the ...

When we look in most golfers‘ bags, they’re carrying just 2 clubs to cover the short-game scoring zo...

Men's Four-Ball Wrap-Up

The men's Final Four wrapped up the Four-Ball Championship with some riveting action. Both of the s...


Grip companies say that you should replace your grips every 30-40 rounds...for some that could be up to four times per year. While that may seem a little extreme to some (including myself), once a year is a solid basis to use.

The signs that your grips need replaced are:

• Smooth, hard surfaces
• Cracks
• Shiny Patches
• Wear spots, especially where the thumb makes contact
• Faded or bare spots on grips that have been painted or have logos
• Complete loss of tack

As you can see in the picture, it is usually fairly obvious that your clubs are suffering from one of these signs.

If so, don't wait until it costs you shots. Stop by the golf shop---we have a ton of different options to regrip with. If you select an in-stock grip your clubs will be ready the next day.

Either way...don't delay. You wouldn't with your car...don't do so with your golf game!!
" />

Would You Drive A Car Wit ...

Well would you? Of course not....

But it makes me wonder when I see golf clubs in players'...

Say goodbye to 3 putts

Still think you need to strike the centre for accurate putts with consistent roll and speed? Think a...

Last Call for Men's Two-D ...

This email is the last call for the men's 2-Day Member Guest to be held next Friday and Saturday, Ju...

Short Game Fitting Day: S ...

Do you know that the average player spends upwards of 60-70% of their shots from inside 30 yards of ...


Here at the club, we can help you with this. Take a look at this week's preview to see how." />

We'll Help You Beat the S ...

Well, the kids are almost out of school for the summer...and you'll start to hear the words every pa...

“Are you decelerating thr ...

Bunker play is a great example of the danger of written instruction. Golfers have read a few guide p...

You’re facing the Par 18 ...

In any round, most golfers will find themselves with a Wedge in their hand and less than 30 yards to...

Great fun competing in a ...

If you and a few friends want to find an alternative to a gym session, or need an excuse to spend an...

“Make sure the face is op ...

This is one of the best examples of written instruction causing confusion. It’s interpreted by most ...

Summer is on Its' Way...

As we turn the calendar to June, it's time to start thinking Summer!! We sure are at the club, with...

Matches Are Set for the M ...

Kirkbrae's version of March Madness is about to begin---the Men's Four Ball Championship. Thirty-fi...

Monday May 30--Golf Cours ...

Due to the heavy rains last night and this morning, the golf course is closed.

MD3 Milled, more options

The Callaway MD3 Milled Wedges come with multiple bounce options but more importantly, in the higher...

Ryder Cup Qualifying Resu ...

The results are in for this past weekend's Ryder Cup Qualifying event and they can be viewed by clic...

Ryder Cup Qualifying Resu ...

The results are in for this past weekend's Ryder Cup Qualifying event and they can be viewed by clic...

Good ball strikers, Beaut ...

If you’re a good ball striker who would benefit from more consistency along with a little more dista...

Better Golf on Par3’s: Li ...

Is your approach to a Par 3: ‘I was set this challenge, I’ll take it on no matter what”?

"Fitting isn’t important"

Our mission is to help more golfers have more fun beyond the 1st tee. We know that it isn’t all abou...

Memorial Champions...and ...

First and foremost, congratulations to Patrick Healey (Gross) and John Murray (Net), champions of th...

Limited Supply, New Calla ...

Callaway are launching, with pre-orders available from today, the Apex Black forged irons. The good ...

- Golf Magazine" />

We agree with Golf Magazi ...

"Bottom line: The top... rated game improvement.. iron of the year."
- Golf Magazine

The optical illusion that ...

We think the new Callaway Chrome Soft has real beauty on the inside, and an additional optical illus...


Closing out the day on the 26th will be the Men's Member-Guest, with a 1:30pm shotgun start for golf. Our one-days are a fantastic way to entertain clients, friends and/or family. Entry fee is $80 per person, which includes lunch, dinner, favors and prizes--sign up either as a twosome or a foursome. Sign-up in the golf shop by Monday as well please.

Take advantage of these great events next week to share your club with your friends and family. They are a nice way to kick-off your Memorial Day Weekend!!" />

Time is Running out...Reg ...

Next Thursday, May 26th, we have our first two member-guest events of the 2016 season.

Sta...

“Fitting? I’m not good en ...

Really? Two golfers are 150 yards from the green. One is a very low handicap golfer with great ball ...

Better Golf on Par 3’s: W ...

There should be a sequence of how you prepare your plan for how to attack a Par 3.

The Young Prevail!

The youngsters found a way to overcome decades of course knowledge and defeated the Senior team 16.5...

Blowing away the myths no ...

Many golfers think that as long as they know what shaft flex they require, then they can always find...

Better Golf on Par3’s: Ge ...

Have you tracked where you’re missing the green on Par 3’s?

The Fast & Furious

Is anyone playing golf like Lydia Ko at the moment. She’s fast and furious off the tee with her Call...

Better Golf on Par 3’s: G ...

Tee it up on a Par 3. But how high? Set yourself up to succeed on Par 3’s.

We’re here to help you hi ...

The multitude of club performance technology on the market nowadays gives you a lot more options to ...

Are you a Sub Zero Golfer ...

Branden Grace delivered another PGA Tour victory for the Callaway XR 16 Driver at the Heritage Class...

What can you gain from th ...

The Callaway XR 16 was a big winner for Danny Willett at The Masters. There are a number of features...

Have you measured your gr ...

In the Drive, Chip & Putt Championship for Junior golfers, the participants will hit 3 chip shots to...

Which distance are you me ...

Here’s a good golfer who gained 20 yards on distance from the tee with his fitting, but actually the...

You’re the reason for Tit ...

Improving your golf performance doesn’t start with equipment, it starts with your swing. That’s why ...

How would you rank your p ...

Have you considered measuring your tee-shot performance and tracking your improvement? Give this tes...

Nearly 40 yards of added ...

This high handicap golfer added nearly 40 yards to his tee shots with a fitted driver. Can you do th...

Drive, chip & putt: a gam ...

There are so many ways to have fun hitting a golf ball. You can create your own variation on the Dri...

Are you leaving distance ...

There are a lot of golfers out there reading every magazine and online article or watching every adv...

The common fault of the b ...

Many of the better players get away with the wrong plane on their downswing most of the time because...

Why wouldn’t you have an ...

Both these golfers see golf as a social pastime. It’s an opportunity to have an enjoyable outdoor ho...

It really does help to be ...

If you’re a mid, or even higher, handicap golfer and you’re keen to lower that handicap, then the qu...

You’ve gone back on plane ...

If you’re shooting in the lower 90’s with some good scores lower in the 80’s, but you’re inclined to...

Designing consistency int ...

Hitting approach shots on a regular distance or at least across no more than a 10-yard range will ma...

Are you taking opportunit ...

Phil is long off the tee and he’s a good ball striker. But despite all the opportunities created, he...

Swinging on plane might b ...

It might be easier than you think to improve your consistency. Without the proper posture, creating ...

Another golfer, a regular ...

Have you noticed how much trouble is short and right of so many greens? How can an assessment help?

Making golf more enjoyabl ...

It’s really worth learning about how a golf swing that’s “on plane” can add enjoyment to your round.

Do you recognize yourself ...

Sally's tee shots are a bumble down the fairway. they don't have much height, and most of the distan...

Deliver performance for e ...

Everyone, not just the Tour, wants softer now. If you have a good swing speed, you also want to lose...

The Titleist 915D4 Driver ...

If you’re generating lots of ball speed and need us to find an ultra-low spinning Driver, then the T...

Fast is great, forgivenes ...

Boeing know aerodynamics, Callaway know what the golfer wants. ‘Forgiveness meets Fast’ might seem l...

Recover a golfer: give so ...

If someone you know quit the game because it was too much of a struggle, let us help you recover tha...

We’re not ‘Fitting you fo ...

An Assessment and Fitting isn’t the end in itself. It’s a very, very sensible approach to buying a t...

Consistent distance is wh ...

We recommend the Callaway XR OS Hybrids for two big reasons. They’re easy to hit consistently on dis...

Recover a golfer: Even le ...

Some golfers gave up the game because they couldn’t reach a standard that allowed them to enjoy the ...

The next generation Vokey ...

Improving distance and trajectory control while creating varying amounts of spin for different types...

Like Drivers, there’s mor ...

Your Hybrids need to be more than just easy to hit. They should offer a consistent distance gapping ...

Callaway XR OS Irons

What makes this Iron a game-changer for golfers who struggle with inconsistency?

Recover a golfer: Make it ...

Golf, especially for someone who hasn’t played in a while, can offer a lot of punishment and heart-b...

Why make the hardest shot ...

The Fairway Wood shot from the close-cut fairway is one of the hardest shots there is to play for mo...

Let's plan to recover a g ...

Research indicates that over 40% of those who no longer play would actually like to play again. What...

You know your Loft, but w ...

So many golfers come to us with a request for a particular new Driver model and tell us what loft th...

If you want a truly soft ...

The 2016 Titleist DT TruSoft golf ball has a very low compression core and very soft ionomer cover. ...

Giving you performance an ...

The 2016 Titleist NXT Tour & Tour S will provide greenside control with long club performance. Make ...

Take every yard you can g ...

The 2016 Titleist Velocity golf ball is made with materials and manufactured with a precision that a...

Are you going soft like t ...

The new Chrome Soft is incredibly soft and amazingly adaptable to whichever shot you’re playing.

They’re excited, we’re ex ...

Making golf easier for the regular golfer is what we want from our manufacturers. Watch Dr Hocknell ...

Break 85: Don't ignore th ...

How does a 140lb lady golfer hit the ball so far, so accurately, and so consistently?

Can you extend through th ...

Just as important as an upper body turn is on the backswing, so you need to be
able to extend th...

Is gripping it the real p ...

Tension is a killer in the golf swing. It easily robs you of distance. More importantly, once it inh...

Can the Titleist 716 CB ...

There’s a reason that good ball strikers who create a penetrating trajectory should look more closel...

How do you make a larger ...

We all want forgiveness, so we need a deeper CoG in a larger head. We all want distance, but that ne...

Spot the disadvantage

The challenge of being a Callaway Golf designer (with the need for a Driver) face vs the Boeing desi...

The Titleist MB Irons are ...

Forged, beautifully designed and perfectly crafted to put you in control of the golf ball. Are you t...

Break 85: You don't hit t ...

Many golfers have never had any short game coaching. Even fewer have had a Putting lesson. And it sh...

Adding speed from everywh ...

Start 2016 with an Assessment of your game from the tee box. Technology now allows us to set you up ...

Improve your rotational f ...

One of the advantages of youth is the ability to ‘separate’ the upper body and the hips.

It’s more than CoG when w ...

When we're looking at your golf swing and analysing your ball flight, despite all the advertising ar...

The PING G Fairway Wood

How does a subtle design change have such a big impact on performance?

Titleist 816 Hybrids

Titleist design and manufacturing precision with quality materials for consistency and performance.

Break 85: Thinking golf

You need to approach every hole aware of the risks, and the ability to know enough about your own ga...

The PING G Driver

How does a dragonfly wing help you hit the ball further, more often?

Looking to improve your a ...

How does the design of the PING G Irons offer you more distance and consistency?

How is your upper body ro ...

Here's another exercise that is designed to improve your range of motion and your ability to make a ...

2015 Titleist Pro V Golf ...

It doesn’t matter how powerful your swing is, or how skilled you are, every golfer benefits from a s...

Titleist 716 AP2 Irons

The most advanced, solid feeling and forgiving Tour played irons Titleist have ever made. An innovat...

An 'Assessment' is more t ...

When we get together with you, our job isn’t to ‘fit you for new Irons’; it’s to help you enjoy the ...

Ping G30 Iron Consistency

Turbulator Technology in the crown helps generate faster clubhead speed and ball velocity for longer...

Ping G30 SF Tec Driver

Turbulator Technology in the crown helps generate faster clubhead speed and ball velocity for longer...

Break 85: Where will your ...

You’ll find that the game you have, to shoot under 85 consistently, will bring you so much joy. It’s...

Improve your range of mot ...

If you can use the next 3 months to improve your range of motion, then when you get to next make tha...

It's not the club at addr ...

Most everyone understands what the lie angle on their Irons is. And most understand the impact of a ...

The Callaway Golf Great B ...

If you are looking for distance and forgiveness, then you'll be interested in what Dr Hocknell has t...

Forging and distance in a ...

No compromise on the looks and feel in the new Callaway Golf Apex CF 16 Irons.

Good and bet...

The Callaway Golf Apex CF ...

Dr Alan Hocknell takes us through the features of the Callaway Golf Apex CF 16 Irons and how they wo...

Better hip and shoulder t ...

The ability to separate the hips from the shoulders is important for an effective turn during the go...

Now we can even discuss F ...

The Titleist 915Fd Fairway offers you control over your trajectory and ball flight. Are club golfers...

The Titleist 915F: Fairwa ...

When did Fairway Woods become so easy to use? If you haven’t upgraded your Fairway Woods in the last...

How strong and mobile are ...

The hip flexor muscles must be flexible and strong if you want a stable, powerful golf swing. When t...

Add power to your swing

Comerford’s Hip Complex is an exercise developed specifically to strengthen the hip rotators and imp...

The challenge of wedge de ...

We agree with Roger Cleveland when he describes the Callaway MD3 Milled wedge as a friendly wedge. I...

Three reasons they will i ...

From 80 yards in, it’s about your scoring shots and your scoring clubs. So it’s really worth making ...

Odyssey Big T Putters

Everything Odyssey knows about putting has been put into the Big T.

Callaway Mack Daddy PM Gr ...

Why buy such a different-looking Wedge?

Introducing the Callaway ...

Watch Dr Alan Hocknell's introduction to the new Callaway Big Bertha Alpha 816 Double Black Diamond ...

Callaway Big Bertha Alpha ...

If you're a better tee shot player, then you want lower spin and more choice.

Callaway Great Big Bertha

No question, this face has game-changing performance. The Callaway Golf Great Big Bertha isn’t a bla...

The Only All-Star Golf Ba ...

The Callaway Chrome Soft is the only golf ball to achive 5 stars in all categories in the Golf Diges...

Callaway Chrome Soft Golf ...

This will quite possibly change the golf ball category and start a revolution.

Callaway XR Pro Irons

Preserving the player’s profile and performance characteristics.

Phil Mickelson on the Cal ...

Callaway XR Irons

More distance, more consistency in an Iron with a more compact appearance.

Callaway Bertha Mini 1.5 ...

Putter alignment and stab ...

If the Putter is designed to fit your stroke then you will find it easier to make sure that the Putt...

The need for Speed

Speed rules. Just a single mph of extra club head speed will translate to 4 extra yards. How hard ca...

Adjustability and Fitting

Adjustable Drivers offer you the chance to adjust your Fitting on the go? Sorry, that's only part of...

Finding the right shaft i ...

It's almost impossible to drag a club off the shelf and for it to be the perfect fit. If the combina...

How difficult is this gue ...

It is almost impossible to drag a set of clubs off the shelf and expect them to fit. The magnitude o...

How do you warm-up on the ...

I would guess that less than half of you have a standard warm up routine on the Putting green before...

A different way to improv ...

In this short video from Matt Every, there's a really neat idea about distance control with your iro...

What's your move to impro ...

Have you thought about where you can make your next improvements? Think about it now.

Have fun with Par 18 arou ...

Golf doesn’t have to be 18 holes and 4+ hours. Find a few friends, come down after work, and set up ...

It's not always about dis ...

The manufacturers' advertising promises extra yards. That's great but for many of you, finding the F...

You're not buying a new D ...

When you're buying a new Driver we should start with your swing and what improvement will make the b...

Fundamentals affect swing ...

We all think we're beyond the fundamentals, but you should re-visit them often. Here's a fundamental...

Want to challenge your ma ...

Then here are four skills challenges to test yourself. These challenges will examine your short pitc...

The Catalogue of Skills C ...

You should always be prepared to measure your performance levels at different shot making skills. Pr...

Swing MOI explained

Golf club manufacturers have been working hard to make it easier for you to swing the golf club fast...

Build a Better Swing

Struggling to hit consistently accurate shots? Start at the beginning.

A key to accurate iron sh ...

Whatever your skill level or experience you'll really struggle to hit accurate approach shots if you...

Improving your short game

You should practice your short game more than your full shot swing

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